Director Marketing and Brand Strategy
Director Marketing and Brand Strategy
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
About Athena
Athena is a marketing consultancy where great ideas take flight. With a blend of strategic thinking creative vision and handson we partner with organizations looking to transform their presence reputation and performance. For over ten years weve delivered business insights marketing strategies and brand activations for leading organizations in industries ranging from telecommunications to major league sports.
Our people make Athena Athena. Theyre what help set us apart from traditional ad agencies and consultancies. As a 2024 Philadelphia Inquirer Top Workplace we take pride in fostering a work environment where passion meets excellence. Our people are solutionsoriented individuals who eagerly roll up their sleeves to make work that works while sharing a couple of laughs along the way.
About the Position
The Marketing and Brand Strategy Director specializes in managing holistic marketing strategies and 360 campaign management. A successful candidate has passion for problemsolving managing change and strong organizational and management skills. This individual also has experience in collaborating with internal communications and PR teams management of executing client needs and daytoday account management. We work in a spirited fastpaced and everchanging environment and were looking for someone who can hit the ground running and thrive in this setting.
Requirements
What youll be responsible for:
- Strategize and manage the of 360 Campaigns
- Work with client stakeholders to develop overarching and specific marketing strategies to build visibility and drive sales
- Facilitation of leadership/stakeholder approvals of marketing strategy content and deliverables
- Understanding of executing and analyzing metrics for digital social and email campaigns
- Understanding of general functionality of CRM and marketing tool systems to drive strong client solutions
- Drive executive strategy sessions with client stakeholders (i.e. messaging architecture exercises comprehensive engagement strategies etc.
- Creation of executive strategy presentations and campaign postmortems
- Utilizing prior experience and skills to develop a plan for the of the ideas
- Overseeing internal and external stakeholders across a variety of disciplines to ensure successful marketing outcomes
- Understanding of campaign metrics of success to drive strategic recommendations
- Creating weekly monthly and quarterly integrated performance reporting
- Supporting audience identification for targeting purposes
- Working with creative and editorial teams to deliver high performance deliverables for clients
- Tracking KPIs and ensuring campaign performances remain aligned with client objectives
The skills and experience you should have:
- Proven track record of building brand strategies
- Excellent writing skills
- Experience working with and presenting to clients
- Outstanding leadership and organizational skills
- Proficiency in developing efficient strategies and tactics
- Strong multitasker able to oversee many different tasks while collaborating with a wide range of teams
- Excellent communication skills and detailed oriented
- Ability to work well with internal and external stakeholders
Requirements and preferred skills:
- Bachelors degree from a fouryear college or university in Marketing Business Intelligence or similar Field
- 10 years of professional marketing experience
- Experience managing a team
- Experience using time tracking and expense management software
- Experience working in the Microsoft Suite and any project management software/tools
- Previous experience in an agency or consulting firm is preferred
Benefits
- Medical/Dental benefits including of 1K Health Reimbursement Account
- Matching 401K
- Generous PTO policy
- Substantial Parental Leave Policy
- Hybrid Work Environment 34 days onsite in Philadelphia PA)
Curious about your career path at Athena This role is at the Director level within Athenas careerpath structure. This team has the following levels of progression for growth and development.
Analyst > Sr. Analyst >Manager > Sr. Manager > Director > Sr. Director > Executive Director
Oh and our application process is open easy as transparent as we can make it and painless. We need team members like you to join us! Lets get started.
Athena is committed to a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regards to race color religion sex sexual orientation gender identity national origin disability status protected veteran status or any other basis prohibited by law. If you are an individual with a disability and need assistance in applying for a position please contact us at 866.299.6040.
Required Experience:
Director
Employment Type
Full-Time
