Manager Brand and External Communications
Manager Brand and External Communications
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Salary Not Disclosed
1 Vacancy
Job Description
What we are: Fun fastpaced clientfocused peoplecentric inviting flexible and rapidly growing.
What we are not: Overly structured uncompromising disengaged or disconnected.
We are seeking a Manager of Brand and External Communications to help shape and amplify our brand presence ensuring our messaging is consistent compelling and aligned with our positioning and differentiation in the market. The Brand and External Communications Manager will be responsible for developing and executing content strategies that enhance brand awareness engage key audiences and establish thought leadership. This role requires a deep understanding of B2B technical industries expertise in digital marketing communications and the ability to craft highimpact content optimized for the digital landscape. The work we do is categorically awesome and we are seeking the right fit based on experience and culture. If you are a strategic storyteller with a passion for crafting impactful brand messaging and external communications wed love to hear from you!
Company Description
We are a leading provider of wireless meshnetworked Internet of Things (IoT) sensors for industrial environments. Our costeffective plugandplay products empower businesses of all sizes to conduct as needed predictive and preventative maintenance on missioncritical and secondary equipment in order to maximize uptime.
Reports to: Chief Marketing Officer
Location: Cincinnati OH
Office Location: Queens Gate
Onsite Requirements: Hybrid
Travel: Minimal; 010
Work Authorization: Must be authorized to work in the U.S.
**Sponsorship is not available at this time**
Exemption Status: Exempt
To Apply: Resume & Writing Samples
Job Description
This position will give you the opportunity to:
- Develop and maintain a consistent brand voice tone and messaging across all external communications.
- Create compelling content including blogs case studies whitepapers social media posts website copy press releases and other digital assets that align with brand positioning.
- Oversee and manage social media strategy and ensuring engagement and growth across platforms.
- Collaborate with internal stakeholders including product sales and marketing teams to translate complex technical concepts into accessible engaging content.
- Optimize content for digital platforms ensuring best practices in SEO UX and performance analytics.
- Manage public relations efforts including media outreach press releases and thought leadership initiatives.
- Develop and execute external and internal communication strategies that support product launches industry events and corporate milestones.
- Monitor industry trends competitive messaging and emerging digital content formats to continuously refine the companys external communication approach.
- Track and analyze the effectiveness of branding and communications efforts using datadriven insights to enhance performance.
Qualifications & Requirements:
- Bachelors degree in Marketing Communications Journalism or a related field.
- 7 years of experience in branding content marketing or external communications preferably in a B2B technical or industrial sector.
- Exceptional writing and editing skills with the ability to craft compelling technically accurate content.
- Strong understanding of digital marketing strategies including SEO social media and content marketing.
- Experience managing social media platforms and engagement strategies for B2B audiences.
- Ability to work crossfunctionally translating technical information into digestible valuedriven messaging.
- Proven experience managing PR and media relations.
- Strong analytical skills to measure the success of branding and communication initiatives.
- Excellent project management skills with the ability to manage multiple priorities in a fastpaced environment.
Preferred Experience:
- Familiarity with marketing automation and content management systems (e.g. HubSpot WordPress Marketo etc..
- Experience working with designers and agencies to create visually compelling marketing assets.
- Background in industrial manufacturing technology or similar B2B industries.
Culture Fit Requirements:
- High intellect and strong analytical skills
- Innovative and driven to constantly improve
- Nonbureaucratic flexible and able to thrive in a fastmoving environment
- Positive energy and attitude towards people and problemsolving
- Demonstrates a balance of humility strong work ethic and interpersonal savvy (Humble Hungry and Smart) in approach to teamwork and problemsolving.
- A genuine human.
- Demonstrates a Can Do mentality.
Why Waites At Waites we offer an attractive base salary with a strong history of profit sharing. We are intensely customerfocused with a culture that encourages hard work fun and mutual success. As we continue to grow there will be many opportunities for professional advancement and development. If you are a talented communications professional looking for an exciting new challenge please apply with your resume and a minimum of 5 writing samples to .
Please note that we do not require assistance from thirdparty staffing agencies or recruitment firms at this time.
WST is an Equal Opportunity Employer.
Employment Type
Intern
