Virtual Events Marketing Manager
Virtual Events Marketing Manager
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$ 105000 - 123500
1 Vacancy
Job Description
The Company Youll Join
Carta develops purposebuilt software that transforms traditional accounting into a powerful growth engine.
Cartas worldclass fund administration platform supports nearly 7000 funds and SPVs and represents nearly $130B in assets under management in venture capital and private equity.
Trusted by more than 40000 companies Carta also helps private businesses in over 160 countries manage their cap tables valuations taxes equity programs compensation and more.
Together Carta is setting a new standard as the endtoend platform for private markets. Our bestinclass solution for fund management seamlessly integrates investor and portfolio company insights via a suite of tools designed groundup to support the strategic impact of the fund CFO.
For more information about our offices and culture check out our Carta careers page.
The Team Youll Work With
Reporting to the Head of Events in the Demand Generation organization youll be joining our Events team to focus on growing and evolving our Virtual Events program.
The Virtual Events team develops and executes journeys that usher prospects and customers from awareness to purchase to advocacy optimizing for return on investment. We are a revenue generating arm of the Marketing organization and are an internal leverage to support growth. This team is a high impact and high visibility unit. We are an instrumental part of Cartas growth in North America APAC UK and the Middle East; and serve events with thousands of registrations weekly.
In this role you will work closely with subject matter experts across our exec team Brand Demand Generation Lifecycle Marketing Product Marketing Web Sales Enablement Social Business Development and Public Relations to curate deliver and scale programming. Over time you will shape the future of Cartas content pipeline and hosted event programming.
The Problems Youll Solve
At Carta our employees set out on a mission to unlock the power of equity ownership for more people in more places. We believe that the problems we solve today unlock the opportunities of tomorrow. As a Virtual Events Marketing Manager youll work to:
- Lead and oversee virtual event production providing strategic guidance and ensuring the flawless of all technical logistical and operational components to drive successful outcomes.
- Build and maintain a business prioritiesaligned VE production calendar and schedule of events aligning with strategic objectives and optimal resource allocation
- Work alongside crossfunctional partners to curate pithy onbrand content and source highcaliber internal and external speakers
- Partner with demand generation and lifecycle teams to promote and drive viewership of ondemand simulive and real time virtual events with target audiences
- Drive postevent motions that convert high quality leads into MQLs and marketing optins partnering with marketing operations and sales on coordinated follow up
- Lead the collection analysis and maintenance of event data to continuously refine and elevate offerings.
- Own the tracking and reporting of Virtual Event program KPIs to marketing leadership and stakeholders
- Develop and implement scalable solutions to streamline production workflows facilitate handoffs and ensure reporting accuracy.
- Partner with the Live Events team to provide planning support and contribute to the successful of live events as needed.
About You
You are a change agent with experience of bringing people together building out scalable processes and iterating quickly in ambiguity. This person excels at balancing strategic planning with and is skilled at navigating complex crossfunctional
- Thrive in a fastpaced environment with the ability to manage multiple tasks and priorities simultaneously
- Proficient in using various MarTech tools for reporting data analysis and datadriven decisionmaking
- Strong analytical mindset applying a datadriven approach to inform key decisions
- Exceptional attention to detail with a deep understanding of what makes great content
- Strong ability to build and maintain relationships with internal stakeholders and external speakers as the primary point of contact for virtual events
- At least 6 years of experience including 3 years of experience in project management or virtual event production
- Experience with event platforms such as Sequel (or equivalent) preferred
- Fluent at navigating Salesforce and Looker or similar CRM and data visualization tools
- Live event experience is a plus
Salary
Cartas compensation package includes a market competitive salary equity for all full time roles exceptional benefits and for applicable roles commissions plans. Our minimum cash compensation (salary commission if applicable) range for this role is: $110500 $130000 in San Francisco CA and New York NY and$105000 $123500 in Seattle WA.Final offers may vary from the amount listed based on geography candidate experience and expertise and other factors.
Disclosures:
- We are an equal opportunity employer and are committed to providing a positive interview experience for every candidate. If accommodations due to a disability or medical condition are needed please connect with the talent partner via email.
- Carta uses EVerifyin the United States for employment authorization. See the EVerifyand Department of Justice websites for more details.
- Interested in data privacy Check out our policies on Privacy and CA Candidate Privacy.
- Please note that all official communications from us will come from an @carta or @cartaexternal domain.
Required Experience:
Manager
Employment Type
Temp
