Marketing Specialist - B2B

Job Description

Job Summary:

• The Marketing Specialist will act as the Marketing arm for the Partnerships, Programs, and Business Development Team. The Marketing Specialist will be responsible for managing and executing all the marketing activities related to the Business Development Team.

Roles and responsibilities:

• Develop effective marketing strategies and plans that will assist in achieving the Business Development Team KPIs.
• Act as the main point of contact between the Marketing Team and the Business Development Team and follow up with the marketing team when needed to ensure that all the Business Development Team requests are handled in a timely manner.
• Collaborate with the Business Development team to design and create different marketing campaigns relevant to the Business Development team projects and programs.
• Attend different meetings with the Business Development team to understand, and have full alignment on the different projects, programs, and partnerships, and hence the marketing activities needed for them.
• Create social media campaigns, and posts on different platforms and channels.
• Create proper content and design to be published on our different platforms and channels.
• Manage, own and execute all the marketing activities related to the Business Development Team.