drjobs CDI - SPORTSTYLE DIGITAL MARKETING SPECIALIST - WM

CDI - SPORTSTYLE DIGITAL MARKETING SPECIALIST - WM

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1 Vacancy
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Job Location drjobs

Annecy - France

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

As a Sportstyle Digital Marketing Specialist you will play a key role in developing and executing digital marketing strategies to elevate Salomons presence in the Sportstyle category. You will work closely with global and regional teams to drive brand awareness engagement and conversion through digital channels. Your expertise in content creation influencer partnerships and digital campaigns will help Salomon connect with a new generation of consumers.

Key Responsibilities

  • Work alongside Campaign Marketing team to build out and accurately brief asset requirements for digital touchpoint implementation.
  • Develop and oversee digital marketing strategies for the Sportstyle category ensuring alignment with brand objectives.
  • Share and optimize digital campaign reports across various platforms (social media paid media email marketing SEO etc. for future enhancement.
  • Help drive the vertical Sportstyle social media and collaborate with HQ communications department to ensure category implementation on brand channels.
  • Collaborate with content creators influencers and brand ambassadors to enhance brand visibility and authenticity.
  • Brief and oversee the creation of engaging and highquality digital content (videos visuals copy) that align with brand and category identity.
  • Seek out social platform and consumer insights to optimize strategies and improve engagement.
  • Work closely with ecommerce and retail teams to drive traffic and conversion through digital content.
  • Stay ahead of industry trends and emerging digital marketing technologies to keep Salomon at the forefront of innovation.

Qualifications :

  • Bachelors or Masters degree in Marketing Digital Marketing Communications or a related field.

  • 3 years of experience in digital marketing preferably within the fashion sports or lifestyle industries.

  • Strong knowledge of digital advertising platforms (Google Ads Meta TikTok etc. and analytics tools (Google Analytics Social Media Insights).

  • Experience in influencer marketing social media management and content creation.

  • A creative and strategic mindset with the ability to translate brand vision into compelling digital campaigns.

  • Excellent project management and communication skills.

Specific skills : 

o   Understanding of the fashion/sneakers/lifestyle market consumers & communities such as the performance/ sports market as well.

o   Organized proactive creative team worker and ability to work in a fast/dynamic environment.

  • Language(s): Excellent standard of English good standard of French
  • IT Skills: Proficient with Microsoft Office Pack


Additional Information :

 Full Time Permanent Contract based in Annecy 74 FRANCE

 Start: ASAP


Remote Work :

No


Employment Type :

Fulltime

Employment Type

Full-time

Company Industry

About Company

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