PR and Partnerships Specialist
PR and Partnerships Specialist
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Job Description
Explore is an adventure travel expert focused on sustainable small group holidays which create stories to tell for a lifetime. From classic group tours and family adventures to walking wildlife and cycling trips. With around 100 countries to choose from our customers explore the world with us.Join us on our journey creating extraordinary travel experiences for all.
At the heart of all of this is a passion to travel responsibly. We aim to always be welcomed back for communities and cultures to benefit and wildlife to flourish. In a complicated world thats full of potential we strive to be better than yesterday.
We put people at the heart of everything we do and are proud of the extensive benefits we offer.
This role is based in Toronto with 2 days per week in the office. This is a fulltime position however work life balance is important to us and so we are open to discussion on flexible working patterns (minimum 4 days per week).
Salary: $70000 $75000 bonus
About the role:
The PR & Partnerships Specialist will be instrumental in amplifying our brands presence and engaging ouraudiences across North America. This pivotal role involves identifying and developing new partnershipopportunities managing these relationships from kick off through to completion and continuously trackingand analyzing campaign performance to refine our strategies.
Another key aspect to this role is media relations. Youll be the goto contact for our PR agency helpingrespond to media inquiries coordinating press trips and crafting compelling stories that bring the ExploreWorldwide brand to life in the North American market.You will alsocollaborate extensively with our global marketing team which spans across the UK and Australia to ensure acohesive and unified marketing strategy.
- Partnership Development: Identify engage and nurture strategic partnerships with likemindedorganizations that can amplify our brand presence and align with our core values.
- Media Relations: Work closely with our PR agency to promote our brand through various media outlets.Coordinate media interviews oversee the of press trips and handle media inquiries to ensureoptimal brand representation.
- Brand Storytelling: Craft and convey compelling stories that resonate with the North Americanaudience highlighting our commitment to sustainability and adventure and ensure all communication isaligned with our global brand ethos and local market nuances.
- Event Management: Assist with the planning and of events that effectively communicate ourbrand values and engage both new and existing customers from press launches to consumerfacingexpos and webinars.
Am I the right person
We are looking for a skilled communicator with a talent for building relationships to join our growing marketing team. This role is ideal for someone who excels in turning strategic visions into successful partnerships and impactful stories.
- Youre experienced in brand partnerships and media relations ideally within the travel tourism orlifestyle sectors.
- You have a track record of identifying and cultivating partnerships that align with our mission ofsustainable and impactful travel. Your negotiation skills and ability to seal deals that provide mutualvalue are essential.
- You excel in managing media relationships and executing PR campaigns with precision. You understandthe importance of orchestrating media coverage and engaging with journalists to amplify our brandspresence in key markets.
- Youre a team player who is comfortable working independently and within a growing global team. Yourexcellent communication skills allow you to liaise effectively with colleagues across multiple countriesand time zones.
- You are familiar with the US and Canadian markets and know how to create and pitch stories that speakto a North American audience.
We aim to be better than yesterday and our values will be close to your heart.
Diversity is to be celebrated. Life would be dreary and change would be slow if we all thought the same way. We challenge our ideas each other and our business partners always with respect and kindness.
Explore is part of Hotelplan Group a wellestablished and diverse family of specialist tour operators with a long tradition of developing and operating marketleading experiences. The family comprises ski walking and Laplandholidays with Inghams andSantas Lapland; adventure travel with Explore; and selfguided holidays withInntravel. Sustainability and responsible tourism is at the core of everything we do and should be a passion for everyone employed by the group.
Employment Type
Full Time
