Integrated Marketing Programs Specialist
Integrated Marketing Programs Specialist
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Job Description
The Linux Foundation is seeking an experienced proactive and highly organized Integrated Marketing Programs Specialist to join our growth marketing team. In this role you will oversee and manage the of marketing campaigns that drive awareness engagement and the adoption of Linux Foundation open source projects and associated technologies. Reporting to the VP of Growth Marketing you will be a key contributor partnering closely with your colleagues on the marketing project event and education teams. It will be your responsibility to create impactful campaigns that resonate with the open source community including developers member organizations and end users.
Key Responsibilities
- Campaign Strategy: Develop implement and manage multichannel marketing programs tailored to defined target personas focusing on measurable outcomes such as awareness lead generation and engagement.
- Project Launch Planning & Coordination: Develop and execute detailed launch plans for new projects and initiatives ensuring alignment with organizational goals and timelines. Act as the primary point of contact for launchrelated updates and oversee postlaunch performance analyses.
- Content & Coordination: Collaborate with content creators designers and distribution teams to produce and amplify compelling relevant content (blog posts social media email newsletters videos) that supports campaign objectives.
- Community Engagement: Build and nurture relationships with the opensource community including maintainers contributors and influencers through campaigns webinars and events.
- Data & Analytics: Track campaign performance analyze key metrics and generate reports to assess effectiveness and improve future strategies.
- CrossFunctional Collaboration: Work closely with internal teams (marketing events education projects) to ensure campaigns align with organization and foundation goals.
- Brand Awareness & Advocacy: Position the Linux Foundation and our hosted projects as a thought leader in the opensource space by identifying opportunities for media coverage partnerships and influencer collaborations.
- Event Planning & Management: Partner closely with our events team to help organize and promote conferences events webinars hackathons and virtual meetups to drive engagement.
- Budget Management: Oversee campaign budgets ensuring that resources are used efficiently and effectively.
Qualifications :
- Proven experience as a Integrated Marketing Programs Specialist or similar marketing role preferably in the tech open source or software industry.
- Exceptional project management skills and a power user of tools like Asana Trello Wrike etc.
- Excellent communication skills (written and verbal) with the ability to tailor messaging to different audiences.
- Experience managing project or campaign launches with multiple stakeholders.
- Familiarity with modern marketing practices including AccountBased Marketing (ABM) and customer journey mapping.
- Experience with digital marketing channels including social media email SEO and paid media.
- Familiarity with marketing automation tools CRMs and analytics platforms (e.g. Google Analytics HubSpot etc..
- Datadriven mindset with the ability to analyze campaign performance and make databacked decisions.
- Strong project management skills with the ability to manage multiple initiatives simultaneously.
- Ability to work independently and as part of a collaborative team in a remotefirst environment.
- A creative proactive and resultsoriented approach to campaign management.
- Experience with communitydriven events meetups or hackathons.
- Familiarity with graphic design tools or basic video editing is an advantage.
- Strong understanding and passion for open source culture and communities is a bonus.
Additional Information :
Salary $40000 $50000 USD
Remote Work :
Yes
Employment Type :
Fulltime
Employment Type
Remote
