About the Role:
We are seeking a talented and driven Senior Content Writer with 34 years of experience to join our dynamic marketing team. In this role youll create compelling highquality content that engages our target audience drives traffic and supports our overall marketing strategy. Youll work closely with subject matter experts and other teams to produce impactful content that resonates with our audience.
Roles and Responsibilities:
- Produce a diverse range of content including website copy blog posts articles ebooks white papers case studies guides and other marketing materials.
- Collaborate with subject matter experts (SMEs) and project managers to gather information understand technical concepts and ensure content accuracy and relevance.
- Develop and write persuasive case studies that highlight the effectiveness of our products/services in solving client challenges and translating complex ideas into clear approachable language.
- Contribute to content strategy development and to align with business goals and drive engagement.
- Analyze content performance metrics to continuously improve the quality and impact of content adjusting strategies based on insights.
- Demonstrate a strong sense of design and layout when curating content ensuring its both visually appealing and effective
Qualifications :
- 34 years of content writing experience specifically in Healthcare ITeS and the US market.
- Bachelors degree in Communications Marketing English Journalism or a related field.
- Exceptional written and verbal communication skills.
- Strong research and analytical abilities.
- Familiarity with SEO best practices and content optimization.
- Experience working with crossfunctional teams.
- Knowledge of content management systems (CMS).
- Understanding of analytics tools and their application in content strategy.
Additional Information :
- 5 days working Mon Fri (Flexible working hours)
- Web : www.mindbowser
Remote Work :
No
Employment Type :
Fulltime