drjobs Field Marketing Manager

Field Marketing Manager

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1 Vacancy
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Job Location drjobs

Columbia - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Primary Function 

Serve as the operational and strategic program manager for gotomarket (GTM) activities you will match up with the area lead and their team to support GTM efforts with focus on our strategic priority areas (e.g. partners practices verticals etc.. As program manager this role will oversee the intake coordination planning and of GTM programs and campaigns while managing calendars timelines and deliverables.  

Key Responsibility Areas: 

1. Asset Development & Deployment: 

  • Coordinate within the team to collect and collate materials and POVs for asset development. 

  • Collaborate across enablement and marketing teams for the development deployment and of key assets. This includes support for coordination between enablement and marketing materials to be delivered crossfunctionally to teams.  

  • Ensure alignment with the content team to streamline outputs and maintain messaging consistency. 

2. Coordination & Collaboration: 

  • Act as a crossteam liaison to refine messaging prioritize deliverables and schedule initiatives within the GTM framework and launch structure.  

  • Support the orchestration of BAU (Business As Usual) elements in tandem with key priorities.  

  • Drive feedback loops to refine and enhance assets offerings and strategies based on field insights. 

  • Serve as the primary point of contact for field team queries regarding GTM materials strategies and processes. 

3. Program Management: 

  • Oversee the intake and management of program plans and campaigns ensuring alignment with business goals. 

  • Manage program calendars timelines and deliverables ensuring timely . 

  • Measure and report on the effectiveness of programs and campaigns. 

  • Coordinate intake and of program elements across various team members to ensure deadlines are hit and outputs are approved and quality assured 

  • Evidence performance of programs by delivering regular status reports 

  • Work with relevant team members to manage key initiatives and channels within the program including relevant events paid media web social etc.  

4. Strategic Input: 

  • Partner with the team lead to identify and evaluate growth opportunities within GTM strategies. 

  • Consult team leads on best practices and provide inputs to strategic direction 

  • Ensure alignment with broader company GTM hierarchies and priorities  

  • Align with broader GTM processes calendars and frameworks to ensure longterm success. 

  • Provide recommendations to improve marketing and GTM strategies based on market insights. 


Qualifications :

Experience:

  • Bachelors degree in Marketing Business Communications or a related field.
  • 35 years of experience in program management within a marketing or GTM team environment. Bonus if you also have experience in technology consulting or startups.
  • Proven track record of managing and delivering complex crossfunctional projects on time and within scope.
  • Experience with marketing tools such as HubSpot Airtable and other project management platforms.
  • Proven track record of developing and executing successful marketing campaigns.
  • Experience managing or creating website content prospecting & retention emails thought leadership case studies and social media alongside key stakeholders
  • Strong sense of taking initiative and accountability.
  • Ability to work in a fastpaced everchanging environment.
  • Strong analytical and problemsolving skills.
  • Excellent communication collaboration teamwork and interpersonal skills.
  • Passion for technology AI and innovation.

Personal Attributes:

  • Adaptability: Comfortable working in environments with ambiguity and taking the initiative to define objectives and success metrics.
  • Leadership: Demonstrated ability to take ownership of projects and drive them to successful outcomes including mentoring and training teammates.
  • Positive Attitude: Eagerness to learn willingness to take on new challenges and enthusiasm for driving team success.
  • Passion: Excitement around the future of technology and the world through the influence of AI. 
  • Organization: Strong ability to stay organized across many workflows and stakeholders.


Additional Information :

The starting pay range for this role is $80000 $100000. Actual compensation within the range will be dependent on several factors including but not limited to relevant experience skills certifications training and location. It is not typical for an individual to be hired at or near the top of the range and determining factors for compensation are considered for each individual circumstance. BLEND360 also offers a competitive benefits program to meet the health and financial wellbeing of our team and their families. You can look forward to a range of benefits including medical dental vision 401K PTO paid holidays commuter benefits spending accounts life insurance disability coverage and EAPs.  


Remote Work :

No


Employment Type :

Fulltime

Employment Type

Full-time

Company Industry

About Company

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