Head of Content Media and Publications Hybrid
Head of Content Media and Publications Hybrid
Posted on :
21-02-2025
Employer Active
1 Vacancy
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Job Description
Our client is one of the leading telecommunication company. They are in their growth phase and are looking to hire Head of Content Media & Publications to lead their storytelling media and brandbuilding efforts. The role is a highimpact strategic role focused on market awareness and demand generation.
Job Overview:
The Head of Content Media & Publications will be responsible for shaping the market narrative driving awareness and positioning the company as the leading business for SMEs.
The ideal candidate will have a strong journalism editorial or media background with experience in storytelling publications and audience engagement.
Key Responsibilities:
1. Industry Positioning & Market Awareness
- Own the companys voice in the market establish a clear and dominant narrative about why SMEs need a business phone system.
- Develop and distribute highimpact content articles whitepapers case studies and reports that establish the company as the leader in SME communication.
- Break down complex telecom concepts into engaging and relatable stories that resonate with business owners.
- Build and maintain relationships with media houses journalists and key industry influencers.
2. Content & Thought Leadership
- Develop a content strategy that positions the company as the leader in Business phone numbers for SMEs.
- Own and manage a content publication calendar ensuring highquality highfrequency content across all channels.
- Develop case studies success stories and customer testimonials to build credibility and trust.
- Identify and secure guest appearances on industry platforms (interviews podcasts conferences).
3. Events & Brand Engagement
- Identify key industry events that align with their target audience and ensure the company is a major player.
- Periodically sponsor or participate in highimpact events to boost credibility and awareness.
- Develop the companys owned events roundtables and industry reports.
- Build partnerships with business communities industry bodies and media influencers.
4. Demand Generation & Audience Growth
- Work with Growth & Marketing teams to ensure content directly supports lead generation.
- Develop longform content that showcases the company as the industry thought leader.
- Build content assets that can be repurposed for ads sales enablement and email campaigns.
- Execute the companys PR & media strategy ensuring constant visibility and relevance.
Qualifications:
- 8 years experience in journalism media publishing or content leadership.
- Strong editorial storytelling and communication skills able to take complex ideas and make them engaging.
- Experience leading content strategy and publications at a media house tech company or business publication.
- Proven ability to secure media coverage and build industry credibility.
- Deep understanding of media relations PR strategy and audience growth.
- Datadriven mindset can track performance and optimise content impact.
Key Success Metrics:
The performance will be measured by:
- Brand Awareness Increased industry recognition & media mentions.
- Organic Growth Growth in website traffic and inbound leads.
- Industry Influence The companys positioning as the leading provider of call solutions for businesses.
- Audience Engagement Growth in social media newsletter subscriptions and audience reach.
- Media Coverage Number of highimpact press features secured.
Only shortlisted candidates will be contacted
Employment Type
Full Time
Key Skills
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