Digital Technical Analyst Google Analytics Egypt - Remote role
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Job Description
Job Purpose
Responsible for tracking and implementation of analytical tools across our web and app properties to support
Marketing UX and Content Merchandising analytics.
Key Accountabilities
Planning and Organization
Build and execute a plan for developing digital analytics infrastructure with the Google and Adjust tracking suit.
Subject matter expert on Google Analytics GA4 GTM GA360 Firebase Adjust etc.
Understanding of Frontend web development languages (JavaScript HTML CSS)
Debug existing analytic set up on web and apps to identify gaps.
Configure tags using GTM for web properties and work with developers to set up tags in Adjust.
Configure marketing pixels on web and apps.
Configure trackers custom dimensions and metrics that are in line with our business and commercial KPIs.
Take ownership of quality driven UAT approach and provide support for prerelease testing and quality
assurance feedback for analytic code implementations.
Perform adhoc analysis directly on GA/Adjust.
Perform audits and validations on every implementation to ensure reliable data output.
Build reports and dashboard on Google Data Studio and Powerbi
Responsible for cascading knowledge of web analytic tool product development and web analytics trends /
best practices to the business.
Customer Excellence (internal/external customer engagement and relationship management)
Support internal users by ensuring all KPIs and data points available to the business.
All reports are delivered with data quality.
People Excellence (internal/external customer engagement and relationship management)
Create a positive work environment with team and users involved to deliver successful projects.
Requirements
Qualifications experience skills and competencies
Experience required:
2 years experience in Digital Analytics Implementation.
Solid experience of working with Google Analytics expertise (Google Analytics 360 GA4 Data Studio).
Experience of app analytics platforms is a must Firebase and Adjust/Appsflyer.
An understanding of HTML CSS and Javascript is required.
Proficient at data visualization (Data Studio Powerbi Tableau or other similar platforms)
Education requirement:
Bachelor s degree in information systems Math Computer Science or related field.
Google Analytics certification.
An extensive knowledge of Google Analytics suite (with an appetite to stay ahead of latest learning
methodologies and technologies essential.)
High levels of selfmotivation bringing enthusiasm and energy to team group.
Strong team skills with proven ability to work collaboratively and willing to go the extra mile when required.
Results orientated.
Excellent communication and presentation skills.
Employment Type
Full Time
