COMMUNICATION LEAD CORPORATE COMMS PR BRAND

We are VORN The Berlin Fashion Hub. VORN is a digital and physical space in BIKINI Berlin where innovations for sustainable development in the fashion industry are collaboratively conceived communicated and implemented.

VORN The Berlin Fashion Hub is commissioned by the Senate Department for Economics Energy and Businesses. As a registered cooperative we operate with a profitoriented but sociallyoriented approach. We provide a space for exchange and knowledge transfer serving as translators and mediators between hightech development the fashion industry and the creative economy.

To support our team we are looking for a responsible individual to help us fully realize the potential of VORN eG in the future.

Tasks

As Head of our Communication Team you will be responsible for all communication of our registered cooperative. This includes public relations as well as partner relations. You lead the development of our brand identity and positioning meticulously and structured towards sustainable growth and learn together with us what that means for our cooperative.

Your responsibilities:

Communication & PR

• Strategic planning of campaigns
• Execution of campaigns throughout our channels: LinkedIn Instagram Newsletter Circle
• Keeping Website up to date
• Copywriting
• Public Relations to press & partners
• Maintaining and developing CRM
• Preparation of communication kits pitches presentations or briefings in layout and content
• Key account management of partners
• Coordination of freelancers (e.g. graphic designers PR IT)

Branding & Art Direction

• Strategic development and maintenance of our CI look & feel and tone of voice
• Concept development and selection of visuals for campaigns events & space

PR & Events

• Strategic planning of all communication & press related events
• Creating and execution of communication plans
• Preparation of communication kits pitches presentations or briefings
• Further establishment and maintenance of the press distribution list
• Maintaining and developing contacts with the German speaking press
• Invitation and guest list management for public and internal events of VORN
• Writing press releases for external communication

Communication & Marketing

• Copywriting for external communication such as communication kits pitches presentations or briefings
• Creation and layout of presentations external and internal documents
• Written and oral communication with clients and partners of VORN projects
• Strategy and execution of all communication topics with clients and partners of VORN projects
• Creation of briefings for graphics images and moving images
• Image search and selection to match VORN image language
• Picture editing and basic graphic design and layouting in the daily business

Social Media & Owned Media

• Further establishment and development of the VORN social media strategy (Instagram LinkedIn Newsletter and the VORN website)
• Digital creation and posting of social media content on Instagram and LinkedIn
• Writing and sending out the VORN newsletter once a month
• Maintenance of the VORN website writing of news articles creation and copywriting of subsites and microsites

Requirements

Your skills and experience

• At least 3 5 years experience in public relations & corporate communication
• Copywriting in German and English
• Strong organizational talent and experienced in dealing with digital tools such as Google Suite Meta LinkedIn Squarespace and creative programs such as Adobe Creative Suite Figma Canva oder hnliche
• Familiarity with common communication tools and platforms as well as the ability to quickly learn new technologies.
• Already good or very good contacts to the German speaking press
• Experience in social media management (design layout posting texting captions) for Instagram and LinkedIn
• Experience in newsletter marketing
• You are committed communicative flexible and like to work in a team
• Enthusiastic about positive impact and the sustainable transformation of the textile and fashion industry and basic knowledge of the industry

Benefits

• An international team of highly committed warm and creative industry experts with a high intrinsic motivation to work on the sustainable transformation of the fashion industry
• A team of highly committed warm and creative industry experts around you always open to your ideas and questions
• One of the largest networks of experts in the textile and apparel industry
• A high degree of freedom paired with real responsibility in the selforganization of your work
• An agile way of working in a dynamic working environment
• A wellequipped workplace in our beautiful coworking space located at BIKINI Berlin
• Access to exciting events and an interesting community
• Remote Work possible
• Free time allocation

We look forward to receiving applications including your CV and letter of motivation as well as indication of the earliest starting date.