HCP Media Consultant

Responsibilities:

• Excellent employment opportunity for a HCP Media Consultant in the Ridgefield, CT area.
• The HCP Media Consultant acts as the day-to-day media team lead for assigned brands, providing leadership, strategic direction and input for media plans and buys.
• The role also serves as a brand advocate and account lead, interacting with the media agencies on a regular basis to manage brand media plan development, and approve media buys.
• In collaboration with internal and external business partners, the HCP Media Consultant is responsible to optimize and innovate in the media space to achieve brand business objectives.
• The HCP Media Consultant, working with Sourcing and the Media Director, is responsible for managing the media agency relationship.
• Manage and optimize brand media plans to effectively deliver brand objectives and strategies, ultimately to achieve overall brand sales goals.
• Must have full understanding of the HCP media landscape
• Coordinate activities with internal and external partners/vendors to support and ensure the effective implementation of media plans/tactics.
• Lead cross -functional teams or projects; shares best practices and expertise through trainings of others.
• Build and develop effective vendor relationships to fully understand their offerings and keep company top of mind for new editorial, sponsorship or technological opportunities.
• Collaborate cross-functionally to leverage internal optimizations.
• Support and contribute to US media process and requirements.

Experience:

• Bachelor's Degree or equivalent experience required
• Minimum 3-5years experience in Project Management
• Ability to manage media agency and vendor relationships
• Strong verbal and written communication skills
• Strong Budget Management skills and Project Management skills
• Ability to achieve results in a highly matrixed organization
• Experience working with client-side marketing teams
• Experience with media performance, analytics and reporting
• High-level understanding of paid media
• Preferred Capabilities: Understanding of HCP media platforms (i.e., MedScape, Doximity, eProcrates, etc.)
• Understanding of Retail media platforms (i.e., Amazon ads, Walmart connect, Roundel, etc.) 5+ years' experience
• Required Skills: PROJECT MANAGEMENT