Marketing Manager (f/d/m)

To achieve real climate progress, businesses must decarbonize their operations. Some emissions are unavoidable, and that s where CEEZER comes in.

CEEZER is a marketplace for CO2 compensation and high-tech removal credits with access to ~5.000 climate projects worldwide, verified by globally recognized registries. Transactions take place between corporations and project developers at the source, without any middlemen or hidden fees. To do so, CEEZER provides scientific quality and pricing insights that help buyers and sellers interact, while allowing to monitor credits in a balanced, high-quality portfolio.

We are looking for a highly motivated Marketing Manager (f/d/m). You ll work closely with our experienced founding team & VP Growth in a very fast-moving and VC-funded startup and will work on many exciting aspects of our business:

Tasks

• Lead Generation:

Generating new business leads for sales.

• Website:

Building webpages, creating landing pages and generally updating the website. Develop and improve the usability, design, content, and conversion of localized websites.

• Website:

Develop and execute strategies to drive online traffic to websites and campaign sites.

• Marketing Campaign Management:

Develop and deploy successful marketing campaigns and own the implementation from idea to execution.

• Personas development:

Develop and maintain personas and qualify with key stakeholders.

• Lead scoring:

Configure and optimize marketing automation and scoring in CRM / Marketing Automation system.

• Email Marketing:

Configure and optimize campaigns, newsletters, and other e-mail communications in CRM system. A / B testing of email campaigns to identify and use the most effective. Use best practices for email marketing.

• Social Media:

Develop, build, and maintain local social media presence. Employ the use of online advertising such as Google AdWords and sponsored updates on social media platforms.

• Content Writing:

Produce valuable and engaging content for (website, blog and social media channels) that attracts and converts targets.

• Branding:

Overseeing branding and brand guidelines.

• Events:

Lead and manage customer / partner engagement and communication programs, such as annual conferences, partner relations and communication.

• Analytics:

Measure, follow up and evaluate follow-up against the company's marketing goals and KPIs.

• Translations:

Manage and handle translation of centralized produced content to local adaption.

• Insights & Trends:

Stay informed of marketing strategies and trends.

Requirements

Hard skills

• Knowledge of analytics tools such as (Google Analytics)
• Website management tools (Webflow)
• Customer relationship management (CRM) systems (Hubspot)
• Email marketing tools (Hubspot, Mailchimp, Paperless Post).
• Experience in setting up and optimizing Google Adwords campaigns as well as Social media advertising on LinkedIn.
• Search engine optimization (SEO).
• Excellent communication skills in English and German

Benefits

• Make a positive impact on the world, and work on a mission that matters
• A rapidly growing international team of talented and highly committed people who are significantly contributing to the net zero transition
• Dedicated onboarding and mentoring with the founding team and VP Growth
• Strong learning and development culture in a VC-backed, early-stage startup
• Competitive salary
• Flexible working model
• Free Urban Sports Club membership
• Offsites, team dinners and other after-work team activities
• CEEZER is a carbon positive company that will neutralize your footprint from day 1
• A truly inclusive environment - diversity is in our DNA and we flourish as a team of different races, genders, sexual orientations, and identities

Please send us your CV along with anything else you think might help your application. In your message, please let us know your availability and what excites you about working with us!