Athlete Marketing Manager
Department:
Job Summary
Build and Lead a High-Impact Athlete Portfolio
Develop and execute Red Bull Japans athlete marketing strategy across priority sports categories such as skateboarding snowboarding surfing and biking. Identify and secure nationally relevant athletes who authentically represent the brand and can create meaningful connections with consumers. Oversee athlete recruitment annual objective setting contract negotiations renewals performance reviews and long-term partnership planning.
Develop Athletes and Unlock Their Potential
Create individualized development plans that support athletes across performance communications personal branding content creation commercial obligations and career development. Build trusted relationships with athletes managers and agents while ensuring Red Bulls brand standards and partnership objectives are achieved.
Expand and Leverage the Sports Ecosystem
Establish and grow a nationwide network of athletes coaches trainers sports scientists universities federations clubs agencies opinion leaders and industry partners. Continuously identify emerging talent gather market insights and strengthen Red Bulls credibility and influence within Japans sports landscape.
Deliver Innovative Athlete Projects and Activations
Lead athlete-focused marketing initiatives from concept development through execution and evaluation. Create impactful projects that generate content engage consumers strengthen brand affinity and deliver measurable results. Collaborate with local and global teams to bring world-class athlete activations and storytelling opportunities to life.
Drive Cross-Functional Collaboration
Work closely with Marketing Brand Media Network Communications Sales Legal Finance Procurement and global Sports Marketing teams. Coordinate athlete integrations across campaigns product launches events content productions and media opportunities while ensuring operational excellence and budget discipline.
Champion Product Integration and Athlete Advocacy
Strengthen Red Bulls positioning as a functional beverage by educating athletes and ambassadors on product benefits and usage occasions. Encourage authentic product integration through workshops seeding initiatives and relationship management while monitoring brand representation across social and traditional media channels.
Qualifications :
University Degree or considerable relevant experience with qualification in Sports/Marketing preferable.
3-5 years of experience in Sports Marketing Athlete Management Sponsorship Brand Marketing Sports Agencies or a related field
Proven experience managing relationships with athletes agents managers sports properties federations agencies or industry partners
Experience leading marketing projects activations sponsorship programs or athlete partnerships from concept through execution
Strong understanding of the Japanese sports landscape and athlete ecosystem
Knowledge of Red Bull core sports such as skateboarding snowboarding surfing biking or adjacent action-sports communities is highly desirable
Strong project management and budget management skills
Excellent stakeholder management and communication skills
Ability to build trust while balancing athlete needs commercial objectives and brand standards
Creative thinker with strong attention to detail and executional excellence
Self-motivated entrepreneurial mindset with a proactive can-do attitude
Fluent Japanese and English language skills
Additional Information :
- 給与経験とスキルにより決定
- ボーナス個人のパフォーマンスにより決定
- 勤務地106-0032 東京都港区六本木7-7-7 Tri-Seven Roppongi 12F
- 雇用形態正社員
- 勤務体系9:0018:00休憩1時間出社時はコアタイム10:0015:00のフレックスタイム
- 働き方月40まで在宅勤務可
- 時間外労働有無有
- 試用期間6ヶ月
- 福利厚生は以下の通り
- 退職金制度として確定拠出年金を毎月会社が月額基本給の6.5%を拠出
- 総合福祉団体定期保険
- 医療保障保険
- 団体長期障害所得補償
- 有給休暇初年度20日入社後すぐに付与年度の途中での入社の場合は入社月により変動
- ベネフィットワン
- 社員割引レッドブルアルファタウリのアパレル
Retirement program Defined Contribution Plan 6.5% of monthly base salary)
Group life insurance
Group medical insurance
Long-term disability insurance (income security)
Benefit one
Maximum of 20 days of annual leave right after entering the company (it differs depending on joining month)
Staff discount for Red Bull and AlphaTauri apparel purchased on RBs online store.
Remote Work :
No
Employment Type :
Full-time
About Company
Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bulls target group and are responsible for driving the brand image and product understanding on their university campus and in their region. T ... View more