Marketing Communication Executive

POSITION SUMMARY

QUALIFICATIONS:
The Marketing Communication Executive will implement and execute the annual hotel Marketing Plan ensuring timely delivery of initiatives to relevant departments in alignment with the hotels objectives and Sales & Marketing directives.
Responsibilities include driving brand and profile development through advertising promotions events sponsorships and publicity strategies to maximize revenue generation across rooms events and food & beverage.

RESPONSIBILITIES:
- Develop and execute a year-round media plan managing communication with all media channels.
- Handle advertising and track Marriott online media impressions for the hotel.
- Ensure thorough understanding and adherence to emergency and crisis management policies.
- Collaborate on the F&B Marketing calendar with the Director of F&B/F&B Manager.
- Ensure accuracy of hotel information across all communication channels.
Uphold brand standards and direction in all materials as the hotels brand ambassador.
- Assist in preparing the Annual Marketing Plan and Department Objectives.
- Collaborate with other department to expand the brand portfolio and increase brand awareness through various activities.
- Serve as primary communications representative on behalf of the Hotel using social media platforms.
- Assist in the Marriott Brand Standard Audit - Marketing
- Deliver positive and respectful client communication ensuring effective information transfer.
- Respond to client queries online within 24 hours of initial contact.
- Champion innovation especially to drive online marketing and channel engagement.
- Coordinate and control the photo library. Lead hotel photoshoots.
- Compile award submission documents.
- Issue online media releases to promote F&B venues meeting spaces and guestrooms.

KEY COMPETENCIES:
- Strong communication and presentation skills
- Knowledge and keen interest in general consumer online trends
- Comfortable with using online content management and other online tools
- Intellectual and analytical curiosity
- Advanced computer skills and detailed knowledge of various computer programs including a strong proficiency of MS Excel and Access. Adobe Photoshop knowledge is a plus.

REQUIRED:
- 2-year degree from an accredited university in Marketing Public Relations Business Administration or related major and 3 years experience in the sales marketing digital or related professional area; hospitality marketing experience preferred.