Executive Social

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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Job Description:

As an Executive Social you will oversee the end-to-end planning execution optimization and reporting of social media advertising campaigns across platforms such asMeta Ads Manager and TikTok Ads Manager. You willleveragesocial listening tools and platform analyticsto generate actionable insights andmonitorkey performance indicators ensuring campaigns achieveobjectivesinengagement conversion rates and community sentiment. Collaborating closely withplanning teams internal stakeholders and clients you will align social strategies with broader business goals develop innovative solutions to improveaudience segmentation and creative performance and drive measurable ROI maximizing the impact of digital advertising investments.

Key Responsibilities:

• Make Strategies and Planning

• Execution and Optimization for Paid campaigns across social media platforms

• Create Performance reports & review deck for clients

• Understand the projects andclientsrequirements & deliver accordingly

Requirements :

• Graduation or Post Graduation Degree in Any stream

• 0-2 years of Experience of running paid social campaigns

• In-depth knowledge of social platforms (TikTokFacebooketc.)

• Have handled large campaign setup loads (Ideal)

• Excellent communication and interpersonal skills

• Proficiencyin MS-Office

• Should be able toMulti taskand handle multiple campaigns at one time

• Hand on experience in social media advertising and ad creation & optimization

• Active interest in digital Paid media planning strategizing webanalyticsand other aspects of performance marketing.
  

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