Senior Marketing Executive, Performance Marketing

The Senior Marketing Executive Performance Marketing role offers an opportunity to make a meaningful impact within IQ-EQs global marketing function. Working across a diverse portfolio of digital initiatives youll help ensure marketing investment delivers strong business outcomes through a combination of strategic thinking analytical rigour and effective cross-functional collaboration. This is an excellent opportunity for a marketing professional looking to deepen their expertise within a global growth-focused organisation.

What youll do

• Youll support the planning execution and optimisation of digital advertising campaigns across LinkedIn Google Ads and Display platforms ensuring alignment with campaign objectives and performance goals.
• Youll manage campaign performance by monitoring and improving key metrics such as CTR CPC and conversion rates through audience segmentation keyword research forecasting and campaign structure optimisation.
• Youll ensure accurate end-to-end campaign tracking and data-driven decision-making using tools such as Google Analytics 4 (GA4) and Google Tag Manager (GTM).
• Youll collaborate with design and content teams to deliver compelling ad creative and messaging that align with brand standards marketing objectives and target audiences.
• Youll stay up to date with digital marketing best practices provide recommendations for continuous improvement foster knowledge sharing within the marketing team and offer operational support and guidance as needed.

What we offer

• Competitive Total Rewards Package: Comprehensive annual compensation including basic salary HRA special allowance provident fund gratuity internet allowance and food allowance.
• Health & Insurance Coverage: Medical insurance group term life insurance and personal accident insurance.
• Allowances & Support: Transportation/transport allowance and shift allowance.
• Paid Time Off: Generous leave policy to support worklife balance.

Qualifications :

About you

• You have hands-on experience with Google Ads (AdWords) LinkedIn Campaign Manager and Google Analytics with a strong understanding of digital advertising platforms and performance measurement.
• You possess knowledge of campaign tracking fundamentals and Google Tag Manager (GTM) with the ability to support accurate campaign attribution and reporting.
• You have a strong analytical mindset using data and insights to support optimisation decisions while demonstrating a willingness to learn and grow.
• You communicate effectively in English with excellent written and verbal communication skills.
• You are flexible and able to work European business hours while collaborating effectively with global teams.

Additional Information :

OUR COMMITMENT TO YOU AND THE ENVIRONMENT

Sustainability is integral to our strategy and operations. Our sustainability depends on us building and maintaining long-term relationships with all our stakeholders including our employees clients and local communities while also reducing our impact on our natural environment.  

There is always more we can and should do to improve whether in relation to our people our clients our planet or our governance. Our ongoing success as a business depends on our sustainability and agility in a changing and challenging global landscape. Were committed to fostering an inclusive equitable and diverse culture for our people led by our Diversity Equity and Inclusion steering committee. 

Our learning and development programmes and systems (including PowerU and MyCampus) enable us to invest in growing our employees careers while our hybrid working approach supports our employees in achieving balance and flexibility while remaining connected to their colleagues. We want to empower our 6500 employees - from 94 nationalities across 25 countries - to each achieve their potential.  Through IQ-EQ Launchpad we support women managers launching their first fund in an environment where only 15% of all private equity and venture capital firms are gender balanced. 

Were committed to growing relationships with our clients and supporting them in achieving their objectives. We understand that our clients sustainability and success lead to our sustainability and success.

Remote Work :

No

Employment Type :

Full-time