Senior Manager Zonal Key Accounts

Volumeand Market Share

Plan account/categorylevelvolume&market share to achieve budgeted volume and share

Work closely with Region teams to identify and capitalize specific channel/category opportunities

Seed and Build NPDs to further grow future categories

Brand and ChannelActivation andvisibility

Drive Integration of Brand andchannel program/plans in to regionwith a certain scale resulting in desired volume/category growthwithenhancedimpact in the trade

Support development of channel/category activation programs with Tie up accounts to leverage/maximize A&P effectiveness Activation calendar for Tie up accounts

Liaise with brand team and external agencies for timely implementation of activities

Achieve fair share of visibilityin the tradefor focus brands

Develop/Maintain commercial propositions and A&P budgets

Ensure volume share and activation delivery as per agreed contract

Optimize trade terms

A&P budget management per plan & phasing by brand/region

Process capability

Institutionalize strong process mindset and capability to establish competitive edge

People Management

Coach and mentor RegionalOnTrade Heads and KAMsIndustry Best practice Channel/Consumer Insights

Institutionalize robust internal and external business review

Fosteran environment that developscustomer/consumer centricculturedemonstrating strong PR values

Talent Management: clear understanding of talent their strengths and areas of opportunity and have development and succession plans in place for the sales organization

Key Performance Indicators

Volume and Market share

DriveBrand/Channel activation calendar

Develop and maintain commercial propositions and trade terms

Institutionalize processes in the channel

Drive internal and external capability building programs/initiatives

Establish and maintain relationships with industry influencers and key strategic partners

Coach and mentor RegionalOnTradeHeadsand KAMs