Senior Manager Ads Sales

About PhonePe Limited:

Headquartered in India its flagship product the PhonePe digital payments app was launched in Aug 2016. As of April 2025 PhonePe has over 60 Crore (600 Million) registered users and a digital payments acceptance network spread across over 4 Crore (40 million) merchants. PhonePe also processes over 33 Crore (330 Million) transactions daily with an Annualized Total Payment Value (TPV) of over INR 150 lakh crore.

PhonePes portfolio of businesses includes the distribution of financial products (InsuranceLending and Wealth) as well as new consumer tech businesses (Pincode - hyperlocal e-commerce and Indus AppStore Localized App Store for the Android ecosystem) in Indiawhich are aligned with the companys vision to offer every Indian an equal opportunity toaccelerate their progress by unlocking the flow of money and access to services.

Culture:

At PhonePe we go the extra mile to make sure you can bring your best self to work Everyday!. And that starts with creating the right environment for you. We empower people and trust them to do the right thing. Here you own your work from start to finish right from day one. PhonePe-rs solve complex problems and execute quickly; often building frameworks from scratch. If youre excited by the idea of building platforms that touch millions ideating with some of the best minds in the country and executing on your dreams with purpose and speed join us!

Role Overview

As the Ad Sales Leader for Large Clients you will carry the P&L responsibility for driving ad revenue from Indias largest brands in the Ecommerce Retail D2C Food Travel and AI sector. This is a foundational leadership role. You will not just manage a book of business; you will architect the zero-to-one setup for new publisher surfaces (including the Indus Appstore) design scalable monetization strategies and build a high-performing merchant/client partner team from scratch.

Key Responsibilities

1. Revenue Ownership & Strategic Growth

• P&L Management: Own and deliver the annual revenue mandate for large enterprise clients across assigned verticals
• Joint Business Planning (JBPs): Establish and institutionalize strategic long-term partnerships and JBPs with C-level executives and marketing heads of top-tier brands and media agencies.
• Multi-Publisher Monetization: Drive ad adoption across both the PhonePe Consumer Payments App (high-intent transaction traffic) and the Indus Appstore (app discovery and distribution traffic) along with a suite of external publishers in the near-term

2. Business Setup & Scaling (0 to 1)

• Go-To-Market (GTM) Strategy: Define the value proposition ad product positioning and pricing strategies tailored for large enterprise clients.
• Product Collaboration: Work closely with the Ad Product and Engineering teams to feed market insights back into the roadmap helping build scalable ad tech solutions (branding performance and programmatic).
• PhonePe Ads Penetration: Drive larger share of digital marketing spends of top clients across both Brand & Performance marketing for Direct as well as Agencies
• Leadership Relationships: Build strong multi-tier relationships with CXOs across Direct & Agency base

• New Revenue Initiatives: Scope & build new revenue opportunities that leverages the PhonePe groups strength

3. Team Leadership & Capability Building

• Team Building: Recruit mentor and retain a world-class team of Sales/Client Partners and Account Managers.
• Performance Culture: Foster a data-driven consultative sales culture that focuses on solving client ROI challenges & be a client-growth partner rather than just selling inventory.

Profile Requirements

Experience & Background

• 1012 years of total experience with at least 68 years of core digital ad sales experience at a top-tier digital publisher (e.g. Amazon Ads Flipkart Ads Disney Hotstar Google Meta).
• Proven track record of managing large revenue portfolios (PnLs) and delivering consistent YoY growth.
• 0-to-1 Build Experience: Demonstrated experience in setting up ad monetization for a new publisher or launching a new business vertical/product line successfully.

Technical & Domain Expertise

• Landscape Knowledge: Deep understanding of the Indian digital marketing ecosystem including programmatic buying data-driven targeting attribution modeling and app ecosystem dynamics.
• Vertical Rolodex: Existing strong relationships with CMOs Brand Heads and Media Agency leadership (GroupM Publicis IPG etc.) across the Ecommerce Retail Food and Travel sectors.

PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles)

• Insurance Benefits - Medical Insurance Critical Illness Insurance Accidental Insurance Life Insurance
• Wellness Program - Employee Assistance Program Onsite Medical Center Emergency Support System
• Parental Support - Maternity Benefit Paternity Benefit Program Adoption Assistance Program Day-care Support Program
• Mobility Benefits - Relocation benefits Transfer Support Policy Travel Policy
• Retirement Benefits - Employee PF Contribution Flexible PF Contribution Gratuity NPS Leave Encashment
• Other Benefits - Higher Education Assistance Car Lease Salary Advance Policy

Our inclusive culture promotes individual expression creativity innovation and achievement and in turn helps us better understand and serve our customers. We see ourselves as a place for intellectual curiosity ideas and debates where diverse perspectives lead to deeper understanding and better quality results. PhonePe is an equal opportunity employer and is committed to treating all its employees and job applicants equally; regardless of gender sexual preference religion race color or disability. If you have a disability or special need that requires assistance or reasonable accommodation during the application and hiring process including support for the interview or onboarding process please fill out this form.

Read more about PhonePe on our blog.

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