Senior Digital Marketing Executive Fenestration & Facade Industry

Experience: 38 years Salary: Up to 12 LPA Location: Gurgaon
Reporting to: Digital Lead
Education: Graduate (MBA in Marketing preferred)

Key Responsibilities

• Run and optimise paid campaigns on Google Meta YouTube and Display to improve CPL CPO and ROAS.
• Manage the website and landing pages and improve conversions through CRO and A/B testing.
• Lead SEO hyperlocal SEO Google Business Profile and AI search optimisation (AIO and AEO).
• Track performance on GA4 and dashboards measure ROI and share insights.
• Use AI and marketing automation tools to improve campaigns reporting and lead nurturing.
• Work with the Sales CRM Creative and IT teams and with agencies to improve lead quality.

Desired Profile

• 38 years of experience in performance marketing and SEO ideally in lead generation.
• Hands-on with Google Ads Meta Ads Manager GA4 GTM and CMS platforms.
• Strong analytical and Excel skills with a data-driven experimental mindset.

Key Skills: Performance Marketing Google Ads Meta Ads SEO GA4 Google Tag Manager CRO Marketing Automation

Required Experience:

Senior IC