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Require a Head – Marketing & Brand in Mumbai

TestHiring

Job Location:

Mumbai - India

Monthly Salary: K 10 - 10

Experience Required: 10years

Posted: 5 July 2026 (30+ days ago)

Application Deadline: 2 October 2026

Vacancies: 1 Vacancy

Job Summary

KEY RESPONSIBILITIES:

* *Macro Brand Architecture:* Defining and executing the long-term corporate brand strategy premium market positioning and core value proposition for the K-12 school consortium.

* *Demand Generation & Enrollment Growth:* Planning and executing high-yield parent acquisition playbooks managing scalable lead generation engines and optimizing the complete enrollment conversion funnel.

* *AI-Powered Customer Engagement:* Deploying cutting-edge AI-led marketing frameworks predictive modeling and automated data engines to enhance real-time customer engagement and personalize communication.

* *PR Communications & Thought Leadership:* Orchestrating regional and national PR campaigns managing media relations and driving corporate thought leadership initiatives to build market authority.

* *Affluent Audience Targeting:* Designing highly customized experiential marketing approaches tailored to effectively connect with and influence High-Net-Worth Individuals (HNIs) and affluent parent segments.

* *Marketing Function Leadership:* Recruiting mentoring and inspiring a high-performing marketing and creative cell while structurally institutionalizing marketing best practices.

Requirements

* *Experience Blueprint:* 812 years of progressive verified professional success operating as a Head of Marketing Senior Brand Manager or Growth Lead across Brand Growth Digital or Consumer Marketing domains.

* *Brand Scaling Track Record:* A proven history of successfully launching managing or scaling premium premium-luxury or aspirational consumer brands.

* *Technical Mastery:* Authoritative command over performance marketing engines web attribution models organic growth tactics and emerging AI-powered marketing toolkits.

* *Attributes:* High comfort with boardroom-level accountability strong analytical problem-solving depth exceptional stakeholder management skills and a deep passion for shaping the future of education.

Required Skills:

Bachelors degree in Marketing Business Communications or a related field; MBA preferred. 25 years of progressive experience in marketing leadership roles with demonstrable success in driving growth. Proven experience managing cross-functional marketing teams and leading end-to-end campaign execution. Strong expertise in digital marketing channels including SEO/SEM social media marketing email marketing and content strategy. Proficiency with marketing automation tools (e.g. HubSpot Marketo) CRM systems (e.g. Salesforce) and analytics platforms. Excellent strategic thinking problem-solving and decision-making skills. Exceptional communication presentation and leadership abilities. Data-driven mindset with the ability to interpret metrics and translate insights into actionable strategies. Experience in a startup or high-growth environment is highly desirable. Location: Bangalore with flexibility for occasional travel as need

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