Regional Sales Manager (RSM)

The Regional Sales Manager (RSM) will be responsible for driving dealer/distributor sales

growth expanding channel network improving market penetration and achieving regional

revenue targets for solar products including solar panels lithium batteries inverters and

complete solar solutions.

The role requires strong channel sales experience team handling capability dealer relationship

management and execution excellence in the solar or electrical industry.

Key Responsibilities

1. Sales & Revenue Growth

Achieve monthly quarterly and annual sales targets

Drive primary and secondary sales in assigned region

Increase market share and dealer productivity

Monitor sales pipeline and conversion

2. Dealer & Distributor Development

Appoint new distributors and dealers

Activate inactive dealers

Strengthen relationship with key channel partners

Conduct regular dealer visits and business reviews

3. Team Management

Lead and manage Area Sales Managers (ASM) Territory Sales Officers (TSO) and

Dealer Success Executives

Set targets and KPIs for team members

Conduct field coaching and performance reviews

Improve team productivity and discipline4. Market Expansion

Identify new cities and growth markets

Expand rural and semi-urban distribution

Develop electrician retailer EPC and installer network

5. Business Planning & Execution

Prepare regional sales plan and forecasting

Execute schemes promotions and market campaigns

Ensure stock availability with distributors

Coordinate with operations and supply chain teams

6. Collections & Credit Control

Ensure timely payment collections

Monitor outstanding and dealer credit limits

Reduce overdue and bad debt risk

7. Training & Dealer Engagement

Conduct dealer meets and product training programs

Train channel partners on product features and installation basics

Improve dealer engagement and loyalty

8. Market Intelligence

Track competitor pricing schemes and market activities

Share customer insights and market trends with management

Identify new product opportunities

9. CRM & Reporting

Maintain accurate reporting in CRM

Submit sales forecast visit reports and MIS

Monitor team activities and productivity metrics

Channel Sales Management

Dealer Network Development

Team Leadership

Negotiation & Closing

Business Planning

Relationship Management

Analytical & Reporting Skills

CRM & Excel Knowledge

Market Expansion Strategy

Opportunity to build a Indias no 1 Solar Company

Fast-growth and entrepreneurial work culture

High ownership and leadership exposure

Performance-driven rewards and career growth

Exposure to build deep distribution network in Solar Industry