Principal Product Manager (DSP Advertising)

Adobe Advertisings DSP powers programmatic advertising for the worlds leading brands and agencies across Display Video Audio and CTV. Were seeking a Principal Product Manager to own platform strategy across partner integrations GenAI-powered creative usability and the agentic AI systems reshaping how customers troubleshoot and optimize campaigns.

As Principal PM youll set direction across multiple initiatives mentor other PMs and represent the platform to executives and customers. Focus areas may shift based on product priorities.

Platform Core & Integrations Prioritize and lead partner integrations and oRTB protocol upgrades; own build-vs-partner tradeoffs and represent integration strategy to partners and standards bodies.

Agentic AI & Intelligent Automation Co-lead the platforms agentic product suite (troubleshooting and insights agents). Define what trustworthy agent behavior looks like for a high-stakes ad platform; partner with data science and engineering on architecture (async handling session recovery); design guided UX for non-technical users; validate agent quality through structured betas.

Platform Usability Identify and simplify time-consuming non-intuitive workflows across a data-intensive platform.

• 10 years overall experience including 8 years in Product Management with time operating at senior/principal scope.
• Deep programmatic advertising expertise hands-on experience building DSP SSP or Exchange products fluent in oRTB and bid-stream economics.
• Agentic/AI product experience has shipped an LLM-powered or agentic feature owning decisions on reliability evaluation guardrails and AI-output UX.
• Frontend-intensive product experience designing intuitive workflows for data-heavy products.
• Track record leading partner integrations weighing customer value against implementation cost.
• Strong executive and customer-facing communication.

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity productivity and personalized customer experiences. Adobes industry-leading offerings including Adobe Acrobat Studio Adobe Express Adobe Firefly Creative Cloud Adobe Experience Platform Adobe Experience Manager and GenStudio enable people and businesses to turn ideas into impact powered by AI and driven by human ingenuity.

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