Performance Marketing Executive
Job Summary
Performance Marketing Executive
Location: Jabalpur Madhya Pradesh
Experience: 35 Years
Key Responsibilities
- Plan and manage paid campaigns across Google Ads Meta Ads and other digital platforms.
- Monitor CPC CPM CTR CPL ROAS conversions and overall campaign performance.
- Generate quality leads and optimize campaigns to achieve business targets.
- Conduct keyword research audience targeting A/B testing and campaign optimization.
- Prepare daily/weekly performance reports and provide actionable insights.
- Coordinate with the creative and content team for ad creatives and campaigns.
- Manage campaign budgets and ensure efficient utilization.
- Stay updated with digital advertising trends and platform changes.
Requirements
- Bachelors degree in Marketing Business or a related field.
- 13 years of experience in Performance/Digital Marketing.
- Hands-on knowledge of Google Ads Meta Ads Google Analytics/GA4.
- Strong analytical and reporting skills.
- Good communication and problem-solving abilities.
- Experience in lead generation and conversion optimization is preferred.
Required Skills:
Strong sales negotiation and business development skills. Excellent communication and relationship management abilities. Team handling and leadership skills. Market analysis and territory management expertise. Strong problem-solving and decision-making capabilities. Proficiency in MS Excel and sales reporting.
Required Education:
Bachelors Degree in any discipline.