Performance Marketing – Assistant Manager Manager
Posted:
12 August 2026 (30+ days ago)
Application Deadline:
9 November 2026
Vacancies:
1 Vacancy
Job Summary
This is a remote position.
Firki FMCG Beverages
Firki is a young flavour-first beverage brand built for the new generation of Indian consumers. As we scale across markets and platforms were looking for someone who can help turn digital discovery into measurable sales.
Were looking for a Performance Marketing Assistant Manager / Manager who understands that performance marketing isnt just about running ads its about driving growth.
What Youll Do
Own and manage performance marketing across Meta Google and Amazon Ads.
Drive growth across third-party marketplaces and quick-commerce platforms such as Amazon Blinkit Swiggy Instamart and other emerging channels.
Plan execute and optimise campaigns with a strong focus on sales ROAS customer acquisition and revenue growth.
Work closely with marketplace sales creative and brand teams to identify opportunities to improve conversion.
Manage campaign budgets bidding strategies audience targeting and platform-level optimisation.
Analyse campaign and platform data to understand what is selling where it is selling and why.
Build dashboards and reporting systems to track key performance metrics and translate data into clear business actions.
Experiment with creatives audiences offers and media strategies to continuously improve performance.
Partner with the wider marketing team during new product flavour and market launches.
Help build Firkis digital commerce engine as the brand scales.
Requirements
Who Were Looking For
24 years of experience in Performance Marketing / Growth Marketing / Digital Commerce.
Experience with FMCG consumer products D2C or high-frequency consumer categories preferred.
Hands-on experience managing Meta Ads Google Ads and Amazon Ads.
Experience driving performance across marketplaces and quick-commerce platforms.
A strong sales-led approach someone who thinks beyond impressions and clicks and understands that the end goal is revenue.
Strong analytical ability with comfort around numbers campaign data attribution and performance reporting.
Someone who can balance creative instinct with analytical decision-making.
Proactive curious and eager to experiment learn and take ownership. Comfortable working in a fast-moving environment where the brand and its digital channels are being built simultaneously.
Experience
24 years
Why Firki
This is an opportunity to join an upcoming consumer brand at an exciting stage of its growth.
You wont just inherit an established media playbook. Youll help build Firkis performance engine figuring out the right platforms audiences creatives and commerce levers as the brand expands.
Were looking for someone who gets excited by the idea of partnering with an emerging brand experimenting fast and directly seeing their work translate into sales and scale.