Marketing Coordinator, MENAT

Crimson Education is the worlds leading college admissions consulting firm with over 1740 Ivy League offers and 2842 to the US Top 15. We help ambitious students gain admission to the worlds top universities through expert-led guidance and proven data-driven strategies. Crimson students are 7x more likely to get into the Ivy League than their peers. We were recently featured on the front page of the Wall Street Journal.

Crimson is the only college admissions consultancy that brings together:

• Former Ivy League and Top 20 admissions officers to rigorously review and refine applications

• Professors and PhD teaching fellows from leading universities to guide students through original independent research with pathways to selective peer-reviewed publication or conference presentation

• Past ISEF winners and judges who coach students to compete for state national and international science fair awards

• Capstone project mentors who help students design and scale leadership initiatives with real-world impact measurable outcomes and credible external validation

Were backed by leading VC firms including Tiger Global Heal Partners IceHouse Ventures and Movac and recently closed a USD $40M Series D funding round at a USD $640M valuation. We now operate across 21 markets worldwide including the US Canada UK Singapore Japan Hong Kong Australia and New Zealand.

This is a full-time position based in Remote (India).

Youll write the pages forms and content that turn interest into conversations with our advisors across the Middle East North Africa and Turkey. Youll work directly with the Marketing Manager and Country Manager and your work will go live within days in front of thousands of parents and students.

This is a writing-first role. If you love finding the exact words that make a worried parent click Book a consultation youll fit in well.

• Landing pages and lead forms (around 35%). Write and update copy for campaign landing pages and lead forms. Test headlines form fields and CTAs and report on what lifts conversion.

• Content campaigns (around 25%). Write and produce gated content such as ebooks guides and checklists for parents and students and the emails and ads that promote them.

• PTC campaigns (around 20%). Build and run PTC campaign assets end to end: copy briefs for design email sends and performance reporting.

• Webinars (around 20%). Coordinate the webinar calendar brief speakers build registration pages and reminder emails support live sessions and report on attendance and lead quality.

• Localisation. Adapt messaging for different markets across the region working with native speakers where needed.

• Partnerships: supporting school counsellor and community partnerships with outreach co-branded content and tracking.

• In-person events: venue sourcing supplier coordination and on-the-day logistics for our regional events.

• 02 years in marketing content communications or a related field. Strong internships and freelance work count.

• Exceptional written English. Youll be asked to show writing samples and complete a short writing task.

• Strong storytelling skill and ability to connect emotionally with target prospects

• Basic understanding of how paid digital advertising works on Google Facebook and other social media platforms

• An eye for what makes people act: clear headlines short sentences a single next step.

• Strong organisation. You can run several deliverables at once without dropping any.

• Comfort with tools like Canva Google Workspace and an email or CRM platform (HubSpot or Salesforce is a plus).

• Curiosity about numbers. You check what worked and change the next version.

Nice to have:

• Arabic or Turkish written or spoken

• Experience in education admissions or a parent-facing brand

• Basic landing page builder or HTML experience

• High learning agility and growth mindset comfort in a fast-paced high-growth environment

• Creativity and drive - you love to explore new ideas and can see a project through from start to finish on time

• Self-driven and self-directed

• Collaborative and communicative. A team player someone who makes great things happen for others and yourself

• Desire to up-skill to a senior marketing manager and/or sales professional role

• Flexible working environment you will be empowered to structure how you work

• Option to work from our many locations/remotely around the globe (role dependant) with us!

• Limitless development and exposure- our internal promotions/role changes made up 33% of all recruitment last year.

• $1000 training budget per year- we love to level up!

• Psychologist on staff

• Impressive fireside chats and workshops to help the team continuously level up

• Radical Candour is a feedback approach we live by

• Were a global player with 28 markets (and growing) across the globe!

If youre passionate about education and people and looking for a fast-paced collaborative environment and want to work with cutting-edge technology then wed love to hear from you!

Please keep an eye on your spam / junk email folder for correspondence from Team Tailor.