Marketing and Cultural Manager

The Marketing & Communications Manager at Roswyn A Morgans Original Hotel is responsible for developing and executing strategic marketing branding and communications initiatives that position Roswyn as a premier luxury lifestyle destination. This role embodies Morgans Originals philosophy of honesty creativity and sophistication by combining innovative campaigns media relations and guest-centric storytelling to elevate the hotels visibility and reputation across global and local markets.

Key Responsibilities

Marketing Strategy & Brand Positioning

• Develop and implement integrated marketing plans to drive awareness revenue and brand loyalty.
• Ensure brand consistency across all communication channels in alignment with Morgans Originals luxury lifestyle ethos.
• Collaborate with sales F&B and operations teams to create campaigns that highlight Roswyns unique offerings.
• Monitor market trends and competitor activity to identify opportunities for growth and differentiation.

Communications & Public Relations

• Manage media relations press releases and public statements to enhance Roswyns reputation.
• Cultivate relationships with journalists influencers and industry partners.
• Oversee crisis communication strategies to protect brand integrity.
• Coordinate interviews features and media events showcasing Roswyns lifestyle identity.

Digital Marketing & Content Creation

• Oversee digital platforms including website social media and email marketing.
• Create engaging content that tells Roswyns story and resonates with target audiences.
• Manage online reputation through proactive guest engagement and review responses.
• Leverage analytics and insights to optimize digital campaigns and ROI.

• Event & Campaign Management

• Plan and execute promotional events partnerships and activations that reinforce Roswyns luxury positioning.
• Collaborate with F&B and lifestyle outlets (Filia BL Club Black Laquor) to design campaigns that drive traffic and revenue.
• Ensure seamless execution of seasonal promotions and brand collaborations.

• Quality & Compliance

• Uphold ethical marketing practices and compliance with international hospitality standards.
• Ensure sustainability and innovation are integrated into campaigns.
• Maintain consistency across Morgans Originals properties while adapting to Roswyns unique identity.

Qualifications :

Qualifications

• Proven experience as Marketing & Communications Manager in luxury hotels resorts or lifestyle establishments.
• Strong knowledge of hospitality marketing digital platforms and public relations.
• Excellent communication presentation and storytelling skills.
• Leadership ability to inspire multicultural teams.
• Financial acumen and experience in managing marketing budgets.

Additional Information :

Desired Attributes

• Passion for hospitality branding and guest engagement.
• Charismatic presence with the ability to represent Roswyn and Morgans Originals in media and client interactions.
• Creativity balanced with strategic thinking.
• Commitment to sustainability and innovation in marketing practices.
• Strong organizational and problem-solving skills.

Work Environment

• Roswyn A Morgans Original Hotel a luxury lifestyle destination.
• Fast-paced guest-centric atmosphere with high attention to detail.
• Requires flexibility long hours and dedication to excellence.

Remote Work :

No

Employment Type :

Full-time