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Lead Generation Specialist

Job Location:

Chennai - India

Monthly Salary: Not provided by the employer

Posted: 1 September 2026 (14 days ago)

Application Deadline: 29 November 2026

Vacancies: 1 Vacancy

Experience: 6 to 8Years

Location : Chennai

Responsibilities:

Perform in-depth research to identify and prioritize potential customer segments based on business goals and market trends.
Develop and refine Ideal Customer Profiles (ICP) to guide outreach strategies.
Plan implement and optimize multi-channel campaigns (email social media digital ads) to generate high-quality leads.
Nurture and engage leads until they meet specific criteria to be handed over to the sales team.
Ensure clean organized lead data for smooth handoff to sales and follow-up actions.
Work closely with sales and marketing to align on lead quality messaging and goals for better conversion outcomes.
Ensure content aligns with target audience needs and supports lead nurturing.
Track and report on key lead generation metrics such as conversion rates cost per lead and campaign ROI.

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