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Franchise Development & Expansion
Job Location:
Salary:
Experience Required:
Posted:
21 August 2026 (20 days ago)
Posted:
Application Deadline:
18 November 2026
Application Deadline:
Vacancies:
1 Vacancy
Vacancies:
Job Summary
1. JOB PURPOSE:
To drive franchise dealer and distribution network expansion for The Concrete Shop a design-led
concrete brand by Aarya Precast India Pvt. Ltd. by managing end-to-end sales lead generation and
channel development activities. The role involves identifying new business opportunities acquiring
customers onboarding franchise partners and providing continuous support and handholding to
ensure successful business operations sustained growth and strong market presence.
2. ROLE AND RESPONSIBILITIES:
A. Lead Generation & Market Development
Generate qualified leads through various sources including architects consultants builders
market networks showroom owners traders etc.
Identify new markets regions and business opportunities for franchise and dealer expansion.
Build and connect with multiple lead sources to ensure a consistent business pipeline.
Support marketing and initiatives for demand generation.
B. Franchise Dealer & Distributor Development
Identify onboard and develop new franchise partners dealers and distributors.
Drive expansion of channel network aligned with company growth strategy.
Generate business opportunities and leads for distributors to support their growth.
Ensure proper setup and smooth onboarding of channel partners.
Manage and coordinate franchise documentation agreements and onboarding formalities
ensuring alignment with company policies commercial terms and applicable legal
requirements.
Ensure accuracy completeness and compliance of all franchise-related documentation
and coordinate with management or legal advisors wherever required.
C. Customer Acquisition & Business Growth
Drive customer acquisition through franchise partners dealers and distributor network
across assigned regions.
Support and guide partners in understanding customer requirements and offering suitable
product solutions.
Enable conversion of leads into confirmed business through effective coordination and
support to franchise partners.
Strengthen long-term relationships with franchise partners to ensure repeat business
referrals and sustained network growth.
Rev.01/ date:15.5.2017 Prepared by Approved by
D. Franchise Support & Handholding
Provide continuous support and handholding to franchise partners dealers and distributors
for up to initial 12 years.
Guide partners in operations sales approach and market development.
Ensure partners are aligned with company standards processes and brand positioning.
Monitor partner performance and provide improvement inputs.
E. Coordination & Execution
Coordinate with internal teams including design production and management for smooth
execution.
Track sales progress partner performance and market response.
Ensure timely communication and resolution of issues.
Maintain records of leads partners and business activities.
F. Commercial & Reporting
Support pricing discussions negotiations and deal closures.
Maintain sales MIS reports and pipeline data.
Track revenue generation conversion ratios and business growth metrics.
Ensure adherence to company policies and reporting standards.3. KRA & KPI
Number of franchises dealer and distributor onboardings
Lead generation and conversion rate
Customer acquisition and business revenue generated
Expansion of market presence and channel network
Partner performance and retention
Accuracy and timeliness of franchise onboarding documentation and agreement execution
Timely reporting and adherence to sales processes
3. KRA & KPI
Number of franchises dealer and distributor onboardings
Lead generation and conversion rate
Customer acquisition and business revenue generated
Expansion of market presence and channel network
Partner performance and retention
Accuracy and timeliness of franchise onboarding documentation and agreement execution
Timely reporting and adherence to sales processes
Requirements
4. KNOWLEDGE TRAINING AND EXPERIENCE REQUIRED FOR JOB
Education:
Graduate / MBA (Sales / Marketing)
Experience:
48 years of experience in sales franchise development or channel sales.
Experience in dealer/distributor network expansion is preferred.
Experience in construction building materials or related industry is an advantage.
Exposure to franchise documentation agreements and onboarding processes will be
preferred.
5. COMMUNICATIONS AND RELATIONSHIPS
Internal: Sales Marketing Design Production and Management teams.
External: Franchise partners dealers distributors architects consultants builders and customers.
Skills
Lead generation and business development
Franchise dealer and distributor management
Customer acquisition and relationship management
Strong networking and source development skills
Negotiation and closing skills
Planning follow-up and execution ability
Coordination and stakeholder management
Reporting and MIS handling
Basic understanding of franchise documentation agreements and legal/commercial
processes.
Benefits
Salary Range
Based on experience performance business development capabilities and industry norms
incentives
Required Skills:
Skills Lead generation and business development Franchise dealer and distributor management Customer acquisition and relationship management Strong networking and source development skills Negotiation and closing skills Planning follow-up and execution ability Coordination and stakeholder management Reporting and MIS handling Basic understanding of franchise documentation agreements and legal/commercial processes.
Required Education:
Education: Graduate / MBA (Sales / Marketing)Experience: 48 years of experience in sales franchise development or channel sales. Experience in dealer/distributor network expansion is preferred. Experience in construction building materials or related industry is an advantage. Exposure to franchise documentation agreements and onboarding processes will bepreferred.
