Enterprise Growth & Outbound Specialist
Job Summary
Experience
4–6 years of experience in enterprise lead generation outbound sales or growth marketing in the IT Services or Enterprise Technology domain.
Prior experience leading a team of 4–5 members.
Key Responsibilities
Design and execute enterprise outbound campaigns across LinkedIn email cold outreach webinars and account-based marketing initiatives.
Generate qualified meetings and enterprise pipeline aligned with the company's Ideal Customer Profile (ICP).
Manage and develop a team of outbound executives while driving productivity and performance.
Own the end-to-end execution of company webinars including planning promotion coordination and post-event lead nurturing.
Utilize LinkedIn Sales Navigator CRM platforms and sales automation tools to improve outreach effectiveness and operational efficiency.
Drive innovation by evaluating and implementing new enterprise lead generation strategies automation tools and best practices.
Work closely with Sales Marketing and Leadership to improve campaign effectiveness and accelerate revenue growth.
Required Skills
Proven experience in enterprise outbound lead generation within the IT services industry targeting the North American market (primarily the USA).
Ability to develop and execute outbound campaign strategies based on the Ideal Customer Profile (ICP) including account segmentation persona identification and messaging.
Ability to identify target accounts buyer personas and decision-makers using market research and sales intelligence tools.
Expertise with Sales Navigator and modern sales engagement/automation tools.
Ability to manage multiple initiatives while consistently delivering pipeline growth.