D2C Growth & Marketing Head
Posted on:
12 hours ago
Vacancies:
1 Vacancy
Department:
Job Summary
About the Role
We are looking for a dynamic and result-oriented D2C Growth & Marketing Head to lead the growth strategy for a premium consumer healthcare and wellness brand. This is a high-impact role for someone who enjoys being in the market building strategic partnerships driving brand visibility acquiring customers and accelerating revenue growth.
The ideal candidate is a go-to-market (GTM) leader who can combine marketing strategy with business development. This role requires frequent market visits networking client meetings channel development and collaboration with internal teams to grow both product and service revenue.
Key Responsibilities
- Develop and execute the overall D2C growth strategy to drive customer acquisition retention and revenue.
- Lead Go-to-Market (GTM) initiatives for new products services and campaigns.
- Identify and build partnerships with corporate organizations hospitals clinics wellness centers pharmacies salons influencers and other strategic partners.
- Meet potential clients business partners and institutional customers to generate new business opportunities.
- Drive sales of products treatment packages memberships and premium services through strategic marketing initiatives.
- Plan and execute online and offline marketing campaigns promotional activities events exhibitions and brand activations.
- Collaborate with digital marketing CRM sales and operations teams to achieve business objectives.
- Develop customer engagement and loyalty programs to improve repeat business.
- Analyze market trends customer behavior competitor activities and identify new growth opportunities.
- Build strategic alliances with influencers affiliate partners and local communities to enhance brand visibility.
- Monitor business KPIs including revenue growth customer acquisition cost (CAC) ROAS customer lifetime value (CLV) and conversion rates.
- Prepare business growth plans sales forecasts and performance reports for leadership.
Required Skills & Qualifications
- 812 years of experience in D2C Growth Marketing Business Development or Go-to-Market Strategy.
- Proven experience in scaling consumer brands through both online and offline channels.
- Strong exposure to business development client acquisition strategic partnerships and channel expansion.
- Experience in driving revenue through product and service sales.
- Excellent networking negotiation presentation and relationship management skills.
- Hands-on understanding of digital marketing channels including Meta Ads Google Ads SEO CRM email marketing and marketing automation.
- Strong analytical mindset with experience using Google Analytics and marketing dashboards.
- Ability to work independently and drive business growth with minimal supervision.
- Willingness to travel locally for client meetings partnerships events and business development activities.
Preferred Industry Experience
Candidates from any of the following industries will be preferred:
- D2C Consumer Brands
- Beauty & Personal Care
- Skincare & Cosmetics
- Healthcare & Wellness
- Luxury Retail
- Lifestyle & Fashion
- FMCG
- Retail & Consumer Products
What Were Looking For
- Entrepreneurial mindset with a strong ownership attitude.
- Passion for meeting clients and growing business through market outreach.
- Strong leadership and team management capabilities.
- Excellent communication negotiation and relationship-building skills.
- Highly target-driven with a focus on revenue growth and business expansion.
Key Performance Indicators (KPIs)
- Revenue Growth
- Customer Acquisition
- Strategic Partnerships
- Product & Service Sales
- Brand Visibility
- Customer Retention
- Market Expansion
- Campaign ROI
- Business Development Pipeline
About Company
MyClassboard MyClassboard is a school ERP software, a platform with a suite of modules to automate school management process.