B2B Marketing Executive Senior Executive – Digital, Content & Events
Job Summary
Key Responsibilities:
Drive lead-generation campaigns through digital channels LinkedIn webinars events and strategic partnerships
Manage and grow SAS Partners digital presence across LinkedIn website email campaigns and other marketing platforms
Develop high-quality content including articles newsletters case studies brochures presentations and thought-leadership pieces
Coordinate webinars industry events trade-association engagements and business networking activities
Conduct market research to identify new business opportunities target sectors and prospective clients
Manage CRM data marketing databases and campaign tracking
Monitor campaign performance and provide actionable insights to improve marketing ROI
Work closely with the business development team to convert marketing initiatives into qualified business opportunities
36 years of experience in B2B marketing
Experience in professional services consulting corporate advisory finance legal or taxation sectors preferred
Bachelors Degree in Marketing Business Administration Communications or related discipline
Hands-on experience with LinkedIn marketing digital campaigns email marketing SEO and CRM platforms
Strong content writing and communication skills
Proficiency in MS Office PowerPoint Canva and marketing automation tools
Provident Fund
Required Skills:
Skills & Competency: 1. Excellent knowledge in HR Payroll and Statutory compliance. 2. Excellent Interpersonal & Leadership Skills. 3. Good communication skills English - Written & Spoken compulsory 4. Working experience on various payroll & compliance software 5. Knowledge sharing and professional insights on HR related queries or updates