AVP Marketing

Job Title: AVP- Marketing (FMCG)

Job Location: Chennai

Job Summary:

The AVP- Marketing will be responsible for creating profitable marketing strategies. This is a P&L role involving planning strategy consumer insights and media spends.

Job Responsibilities:

• Develop and implement long term marketing startegies
• Conduct market analysis identify growth opportunities define target markets
• Aligh marketing initiatives to overall business P&L
• Ownership of marketing budgets monitoring financial metrics and collaborate with cross functional teams to drive profitability and operational efficiency
• Oversee brand strategy strong positioning and development of innovative campaigns
• Drive the development and alunch of new products develop effective go to market strategies
• Leverage data anlystics measure campaign effectiveness and drive digital transformation in marketing
• Build relationship across multiple stakeholders including agencies and media partners

Candidate Experience:

• 15 years of experience in Marketing from FMCG industry
• Full time MBA in Marketing from reputed institutions
• Stong communicator with excellent stakeholder management skills