ADE | FMCG | MumbaiMPCG

Job Title:Area Development Executive (ADE)

Reporting to: Branch Customer Development Manager (BCDM)

Location:Headquarter-Mumbai & 15 days travel to Madhya Pradesh/ Chhattisgarh

Experience:4 - 6 Years

Qualification:Graduate /MBA with experience in FMCG field sales

Division:Consumer Products Division

Channel:FMCG-General Trade

Purpose of the role

Conceptualizing and implementing branch specific interventions to drive channels partner performance and development for business outcomes for the branch.

Key Responsibilities

To Market

- Assist BCDM in crafting category specific GTM plans and driving implementation in the branch

- Keep track of local nuances and competitive context and recommend tweaks to the GTM strategy for specific geographies

Management

- Ensure overall hygiene of the branch with respect to outlet base sub-stockist gaps

- Support BCDM in driving core development KPIs - ECO MSS Focus SKUs etc.

Automation & IT

- Assist BCDM in driving implementation in branch of technology initiatives such as sales automation tools new IT systems

- Continuously educate field sales teams and drive 100% adoption of sale

4. Sales Development Agendas

- Work with BCDM to ensure effective communication and implementation of critical sales development agendas of the year

- Monitor progress of such agendas on an ongoing basis and provide insights for improve