Head of Growth Channels Partnerships

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GetYourGuides Partnerships organization builds incremental profitable demand through a portfolio of partner channels spanning enterprise distribution and scalable growth programs. This role leads the Growth Channels team responsible for three channels that share a common motion: scalable economics-driven partner acquisition and activation at volume.

Those channels are affiliate networks travel agents longtail publishers and affiliates and gift cards. They sit in the same team because they run on the same operating logic: programmatic or SMB-style partner acquisition rigorous commission and deal mechanics lifecycle activation from sign-up to first transaction and a continuous loop of optimization against ROAS and incrementality targets. Where our Enterprise team runs bespoke BD and deep technical integrations with OTAs banks and airlines Growth Channels runs playbooks built to scale.

Six things youll own:

1. Portfolio strategy and channel economics. Define what each of the three channels is for where it competes and what economics justify investment. Allocate budget commissions time and headcount against profitable growth (GMV NR ROAS targets). Own the partner pipeline and prioritization across all three channels. Decide quickly what to scale and what to park.
2. Scale affiliate networks with incrementality discipline. Structure deals commission tiers caps bonuses placements and run campaigns end-to-end. Prove whats incremental vs. last-click noise and restructure economics accordingly. Tighten governance (SEM policy coupon leakage fraud brand safety) without slowing down what works.
3. Build Travel Agents into a real growth bet. This is the teams highest-upside acquisition play. Build the SMB-style partner acquisition motion end-to-end referral organic/SEO SaaS marketplaces community channels and the lifecycle stack that pulls partners from sign-up to first booking and keeps them productive. Think less affiliate manager more B2B growth lead.
4. Land and validate Gift Cards. Stand up the BD motion partner economics and product/lifecycle stack this channel needs. This is a new bet: your job is to move fast find the right retail and distribution partners test the model and make a clear call on whether to scale or deprioritize within a defined timeframe.
5. Incubate the next bets. Growth Channels is the teams proving ground for new partnership models before they earn enterprise-level investment. When a new channel or partner type shows up on the roadmap a new distribution format an untested vertical a model that doesnt yet fit the Enterprise playbook this team runs the experiment. Your job is to define what viable looks like build the minimum operating model needed to test it and make a clear time-bound call: scale it hand it off to Enterprise or kill it. Gift Cards is todays example of this motion; there will be others.
6. Build the operating system that lets a lean team scale. Hire and coach the right shape of team across BD growth marketing lifecycle and ops. Build the cadences dashboards and playbooks that let one PM-equivalent run numerous types and cohorts of partners. Set the bar for what good looks like tracking quality activation rates time-to-first-transaction and retention. Work closely with your counterpart leading Enterprise Partnerships so both teams are running on shared infrastructure and consistent incrementality standards.

What we expect you to bring:

• 8 years in growth marketing or partnerships with at least 3 leading a partner/affiliate B2B or B2B2C growth function at a marketplace two-sided platform or SMB-led product.
• SMB growth marketing chops. Youve personally built partner acquisition motions referral programs SEO/organic plays SaaS marketplace listings community channels. You know how to find and convert small business partners at scale.
• Affiliate and deal mechanics. Commission design tiering caps placements promo strategy partner governance (SEM rules coupon policy fraud prevention). You can negotiate the deal and audit it after launch.
• Analytical and incrementality fluency. Attribution trade-offs holdout tests cannibalization checks multi-channel vs. last-click. You translate data into deal terms and budget moves not slide decks.
• Lifecycle thinking. Youve shipped or directly overseen activation and retention via product and email onboarding flows time-to-first-sale performance digests and win-back. You think in partner journeys not just acquisition.
• People leadership and operational excellence. Youve hired coached and run a team of 315 across BD growth marketing lifecycle and ops. You build the systems and dashboards that let the team scale without adding headcount proportionally.
• Cross-functional credibility. Youve partnered with Product on tooling roadmaps Finance on payout economics Legal on partner contracts. You move fast without burning bridges.

Growth Channels has real scale ambitions and its the part of the marketing portfolio where the operating model matters most. Youre not managing three bespoke enterprise relationships; youre building the machinery that turns a pipeline of dozens of partners into consistent compounding GMV. Affiliate is already producing material volume. Travel Agents is an untapped bet with a clear thesis. Gift Cards is a blank page. The right person will build the playbook for all three and leave behind an engine that runs without them in every seat.

• Annual personal growth budget and mentorship programs for continuous learning and development
• Work from anywhere in the world for 30 days per year
• A hybrid working approach with three days of in office collaboration (Mon Tue Thur) and two days of optional at home focus time.
• Opportunities to collaborate and socialize with team members through quarterly team events and yearly company-wide events
• Monthly transportation and fitness budget
• Discounts for you your friends and family on GetYourGuide activities
• Language reimbursement program
• Health and wellness benefits

And more

Submit your CV/resume in English using the form below. For tips and insights into our hiring process and culture check out how we hire and life at GetYourGuide. If you have any further questions please dont hesitate to get in touch at .

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