Channel Manager
Copenhagen - Denmark
Department:
Job Summary
We are seeking an experienced Channel Manager to build develop and scale a high-performing partner ecosystem that drives sustainable business this role you will own the end-to-end partner lifecycle from recruitment and onboarding through to capability development and pipeline generation.
You will work closely with strategic partners to create long-term growth plans strengthen go-to-market execution and build self-sufficient partner capabilities across sales presales marketing and delivery functions. This is a strategic role focused on enabling partner success and creating scalable revenue opportunities through a thriving ecosystem.
Key Responsibilities
Partner Relationship Management
- Act as the primary point of contact for assigned partners.
- Build and maintain strong relationships with partner leadership and operational teams.
- Develop and manage joint business plans with clear growth objectives and performance targets.
- Monitor and review partner performance across pipeline capability development and business growth.
Partner Recruitment & Go-to-Market Strategy
- Identify recruit and onboard new partners aligned with business priorities and market opportunities.
- Develop and execute partner go-to-market strategies.
- Align partner positioning with target industries customer segments and value propositions.
- Ensure successful integration of new partners into the ecosystem.
Partner Enablement & Capability Development
- Drive partner capability development across sales presales marketing and delivery.
- Support certification training and skills development initiatives.
- Assess partner maturity and implement structured development plans.
- Enable partners to become increasingly self-sufficient in generating and delivering business.
Marketing & Demand Generation
- Collaborate with marketing teams and partners on joint go-to-market initiatives.
- Support the development of demand generation campaigns and pipeline creation programs.
- Ensure partner participation in marketing activities that generate qualified opportunities.
Pipeline Development
- Drive the creation of partner-sourced pipeline opportunities.
- Monitor pipeline health quality and coverage across the partner portfolio.
- Ensure partners consistently identify and develop new business opportunities.
- Transition qualified opportunities to the Channel Sales Manager for progression through the sales cycle.
Ecosystem Growth & Governance
- Support partner progression through programme tiers and maturity levels.
- Establish regular business reviews KPIs and performance governance.
- Ensure compliance with partner programme requirements and engagement models.
- Provide ecosystem performance insights and recommendations to leadership.
Qualifications :
Essential
- Proven experience in channel management partner management alliance management or ecosystem development.
- Demonstrated success in building and growing strategic partner relationships.
- Experience developing and executing partner go-to-market strategies and business plans.
- Strong understanding of sales presales marketing and service delivery models.
- Excellent stakeholder management relationship-building and communication skills.
- Ability to operate strategically while driving structured execution and measurable outcomes.
Preferred
- Experience working within enterprise software SaaS technology or consulting environments.
- Experience managing partner programmes across multiple regions or industries.
- Knowledge of partner enablement frameworks and channel growth strategies.
Success Measures
Success in this role will be measured by:
- Growth in partner-generated pipeline.
- Increased partner capability maturity and self-sufficiency.
- Expansion of partner ecosystem coverage across industries geographies and competencies.
- Progression of partners through programme tiers.
- Overall health performance and sustainability of the partner ecosystem.
Additional Information :
We embrace flexibility and hybrid work opportunities to support diverse needs and lifestyles while also valuing inclusive workplace experiences. By fostering a sense of community we drive innovation strengthen connections and nurture belonging. Our commitment ensures you can work in a way that suits you best while also engaging with colleagues to share ideas and build meaningful relationships.
Remote Work :
No
Employment Type :
Full-time
About Company
We are growing! At IFS we are constantly growing to deliver award-winning solutions to hundreds of partners and thousands of customers worldwide! We help companies who want to be their best when it matters most at their #momentofservice. Visit https://ifs.link/IzM0px to find out mo ... View more