Sr. Marketing Executive
Job Summary
- Responsible for the daily content planning writing editing and publishing of the official WeChat public account.
- Responsible for content planning and maintenance of the official websites Chinese and English sections.
- Track hot topics in the technology industry and produce original content with communication impact based on event themes.
- Assist in managing content synchronization and basic operations on other social media platforms.
- Monitor content performance metrics such as readership and engagement rates to continuously optimize content direction.
- Write promotional copy related to events including but not limited to agenda highlights speaker introductions etc.
- Assist the content and marketing team in completing on-site basic execution tasks for events.
- Collaborate with the design department by providing copy and visual references to complete visual designs for various event areas.
Qualifications :
- Bachelors degree or above preferably in Journalism Communication Chinese Language Marketing or related fields.
- Approximately 3 years of experience in new media operations or content editing with proven cases of WeChat public account management.
- Excellent copywriting skills capable of independently completing the entire process from topic selection to publication.
- Some understanding of or strong interest in the technology industry (experience in technology/internet content is preferred).
- Experience in event promotion and on-site reporting is a plus.
Additional Information :
We believe that great things happen when people connect face-to-face. Thats why we work in-person with each other or with customers and partners. This position will be required to work in-person in the office five days a week.
We work hard to make sure Life at Informa is rewarding supportive and enjoyable for everyone. Heres some of what you can expect when you join us. But dont just take our word for it see what our colleagues have to say at .
Our benefits include:
- Great community: a welcoming culture with in-person and online social events our fantastic Walk the World charity day and active diversity and inclusion networks
- Broader impact: take up to four days per year to volunteer with charity match funding available too
- Career opportunity: the opportunity to develop your career with bespoke training and learning mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When its time for the next step we encourage and support internal job moves
- Time out: annual leave plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
- A flexible range of personal benefits to choose from plus company funded private medical cover
- A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
- Strong wellbeing support through EAP assistance mental health first aiders and more
- Recognition for great work with global awards and kudos programmes
- As an international company the chance to collaborate with teams around the world
Were not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up join in and help make things happen. If it sounds like a match and you have most although not all of the skills and experience listed we welcome your application.
If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and or in the advertised position please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence.
At Informa youll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses including all of those protected by law. Ask us or see our website for full information.
See how Informa handles your personal data when you apply for a job here.
Remote Work :
No
Employment Type :
Full-time
About Company
Informa is a leading international events, digital services and academic research group. We're here to champion the specialist. Through hundreds of brands and a range of products and services, we connect businesses and professionals with the knowledge they need to learn more, know m ... View more