SPM, SBU, Shanghai

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PURPOSE

According to annual sales plan sales & marketing strategy and product positioning develop market promotion strategy and organize market activity for responsible product improve scientific image to maximize product value and sales growth assist in sales target achievement.

RESPONSIBILITIES

Analyze market sales trends for responsible product and provide reference for sales force in formulating sales target. Develop market promotion strategy and concrete action plan for responsible product to improve market value. Organize and implement market promotion plan for responsible product and keep tracking the effectiveness to support sales target achievement. Organize various marketing activity and attend workshop to improve scientific image of responsible product. Develop manage and allocate annual sales & marketing budget for responsible product to ensure maximum output. Provide related training programs covering market competition situation and sales & marketing tool utilization to sales force to improve their understanding of responsible product.

KEY RELATIONSHIPS

Internal

Sales KA Commercial MA RA etc.

External

Vendor

QUALIFICATIONS

Level of Education

Bachelor Degree or above Medical Science Pharmacy or Sales & Marketing background is preferred.

Working Experience in Relevant Field

8 years of sales & marketing working experiences in pharmaceutical industry

Professional Knowledge and Skills

Skilled in using computer office software.

Good command of English in listening speaking reading and writing.

Excellent communication and coordination skills and organizing ability.