Enter a job title or keyword

Marketing Coordinator

H&M Group


Job Location:

Shanghai - China

Monthly Salary: Not provided by the employer
Posted: 20 October 2026 (11 hours ago)
Application Deadline: 17 January 2027
Vacancies: 1 Vacancy

Job Summary

WHAT YOU DO

As Marketing Coordinator you are working in one of the central functions of The Brands Marketing & Communication team.

Reporting to Omni Sales Manager you will support the execution of ARKETs marketing and communication activities in China helping ensure that brand initiatives are delivered smoothly consistently and on time. Working closely with China Marketing team and internal and external partners this role will have a particular focus on PR execution campaign execution and day-to-day marketing operations.

 

RESPONSIBILITY & MAIN TASKS

PR & Communications Execution

  • Support in executing ARKETs PR and communication plans.
  • Coordinate day-to-day communication with PR agencies media KOLs/KOCs and other external partners.
  • Support product seeding sample management gifting media requests and editorial opportunities.
  • Assist with PR events media previews store activations and other brand events including preparation on-site execution and follow-up.
  • Track PR exposure media coverage and relevant social content and support regular reporting and performance recaps.
  • Ensure all external communication and execution are aligned with ARKETs brand identity and guidelines.

Campaign & Marketing Execution

  • Support the local execution of global and local marketing campaigns across relevant consumer touchpoints.
  • Coordinate campaign assets and materials with internal teams stores agencies vendors and other partners.
  • Assist with activations events collaborations content production and other marketing initiatives as assigned.
  • Ensure marketing activities are delivered according to agreed timelines and brand standards.
  • Support localization and adaptation of global marketing materials when required.

Marketing Coordination & Administration

  • Support day-to-day marketing operations including project timelines purchase orders invoices contracts sample logistics and vendor coordination.
  • Maintain organized documentation and tracking of ongoing marketing projects and deliverables.
  • Assist with marketing performance reporting and post-campaign recaps.
  • Coordinate across internal functions such as Sales E-commerce Retail Merchandising and global teams when needed.
  • Monitor relevant fashion lifestyle social media and cultural trends and share observations with the wider team.
  • Take on other marketing execution tasks and projects assigned.

Qualifications :

QUALITIES/COMPETENCES

  • Bachelors degree in Marketing Communications Fashion Business or a related field.
  • 2 years of relevant experience in marketing PR communications digital e-commerce or a related area. Experience within fashion lifestyle retail or consumer brands is preferred.
  • Strong communication and interpersonal skills with the ability to collaborate effectively with both internal teams and external partners.
  • Detail-oriented proactive reliable and comfortable working in a fast-paced environment.
  • Strong project coordination and organizational skills with the ability to handle multiple tasks and deadlines simultaneously.
  • A strong entrepreneurial and creative spirit; A positive mindset that always sees possibilities improvements and simple solutions.
  • Serve as a brand ambassador for The Brand.
  • Fluency in English & Mandarin (verbal and written).

Additional Information :

This is a full-time position with a contract of 40 hours a week.

Benefits:

Were committed to supporting our employees with a range of attractive benefits and valuable development opportunities. As a member of our team youll enjoy a 25% staff discount across all H&M Group brandsavailable both in-store and online. Additionally every employee is included in our H&M Incentive Program (HIP) designed to reward your contributions and support your growth within the company. You can read more about our H&M Incentive Program here. 

In addition to this China-based colleagues also receive:  

  • Annual Leave
  • Birthday Leave
  • Medical Insurance
  • 13th Month Bonus

Inclusion & Diversity  

At ARKET we are committed to fostering inclusive diverse and equitable workplaces across our entire organisation. We believe that teams thrive when they bring together a wide range of backgrounds perspectives and experiences. This diversity enhances our ability to solve problems creatively expand our thinking and build meaningful connections with colleagues and customers around the world. Thats why we consider all dimensions of diversity throughout our recruitment processensuring our workforce reflects the richness of the communities we serve.


Remote Work :

No


Employment Type :

Full-time


About Company

Company Logo

H&M, as a fashion brand, offers the latest styles and inspirations—from trendy pieces and unique collaborations with designers to wardrobe essentials at affordable prices. Our business concept is to deliver fashion and quality at the best price, sustainably. To learn more about H&M, ... View more

View Profile View Profile