Digital Manager
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Job Summary
Digital Manager 数字营销经理
- 负责目标客户在公司数字平台的整体运营工作并对客户活跃度满意度负责
- 根据目标客户运营目标制定年度活动及内容策略并协同销售团队推动客户端落地执行
- 梳理客户结构建设客户画像及分层标准并针对不同层级客户整合内部资源规划及执行差异化的运营策略提升客户忠诚度
- 充分了解和学习行业及品类知识调研客户经营增长中各环节的问题和需求完善平台服务能力建设持续优化运营策略
- 分析业务数据及客户在平台的行为数据总结归纳资源有效率客户运营痛点产品策略等存在的问题并落实解决方案持续挖掘并完善标杆案例运营方法论
Qualifications :
- 本科及以上学历
- 5年以上互联网企业品牌方企业B端或C端客户运营及服务经验医美/消费医疗与大健康产品/美妆行业背景优先;
- 具有较强的业务洞察能力分层管理意识及创新能力具有优秀的数据敏感度及处理能力良好的B端策略输出能力;
- 具备良好的沟通和跨部门协作能力能够整合资源高效协同合作共赢;
- 优秀的学习能力和团队精神积极进取愿意接受挑战有较强的责任心自驱力和抗压能力
Additional Information :
AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more visit & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:
No
Employment Type :
Full-time
About Company
AbbVie is a global biopharmaceutical company focused on creating medicines and solutions that put impact first for patients, communities, and our world. We aim to address complex health issues and enhance people's lives through our core therapeutic areas: immunology, oncology, neuro ... View more
