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Consumer Market Insight Manager

Mars


Job Location:

Shanghai - China

Monthly Salary: Not provided by the employer
Posted: 21 August 2026 (4 days ago)
Application Deadline: 18 November 2026
Vacancies: 1 Vacancy

Job Summary

Job Description:

Key Responsibilities

Drive Consumer & Market Understanding

Lead consumer customer and market research to uncover growth opportunities.

Monitor market dynamics competitors and emerging pet owner trends.

Enable Data-Driven Growth

Partner with CRM Digital and Data teams to leverage first-party data.

Support segmentation journey mapping engagement and loyalty insights.

Accelerate Innovation & Decisions

Support innovation pipeline through insight-led opportunity identification.

Lead concept communication and consumer validation studies.

Build Insight Capability

Champion consumer-centric thinking across the organization.

Bring new methodologies tools and AI-enabled approaches to insights.

What Are We Looking For

Experience

5 years in CMI Consumer Research Analytics Strategy or related functions.

FMCG Consumer Health Retail Mom-Baby industry experience preferred.

Strong ability to influence business decisions and senior stakeholders.

Capabilities

Strategic thinking and business acumen

Consumer centricity and curiosity

Data analytics and insight generation

Storytelling and executive communication

Collaboration learning agility and growth mindset


Required Experience:

Manager


About Company

Company Logo

Mars proudly makes the treats, nutritious meals, and many of your favorite products. Learn why we’re ready to become a part of your family.

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