Consumer Insights Leader, Finance Vertical

Job Title: SA&I Finance Vertical Leader

NielsenIQ战略分析与消费者洞察SA&I团队正在寻找一位兼具行业洞察能力与商业拓展能力的金融行业业务负责人Finance Vertical Leader

该岗位将负责中国区金融服务行业客户的业务发展与客户关系管理深入理解银行保险证券财富管理互联网金融及支付平台等客户的业务挑战通过消费者洞察品牌研究客户体验管理市场机会分析及创新研究等解决方案帮助客户实现业务增长并推动SA&I业务在金融行业的持续发展

我们期待候选人不仅具备优秀的销售与客户管理能力同时拥有扎实的市场研究或消费者洞察背景能够与客户高层开展顾问式对话并将商业问题转化为研究和咨询解决方案

主要职责

(1) 金融行业业务拓展

• 负责金融行业客户业务增长完成年度销售目标及业务发展目标
• 开拓并维护银行保险证券财富管理消费金融互联网金融等行业客户资源
• 持续挖掘新的业务机会建立并管理高质量销售Pipeline
• 负责项目商机发现需求诊断方案设计商务谈判及项目签约全过程
• 推动重点客户长期合作关系建设实现客户份额增长

(2) 客户管理与顾问式销售

• 建立并维护客户高层关系
• 深入理解客户业务目标及核心痛点提供专业咨询建议
• 将客户商业问题转化为市场研究与洞察解决方案

(3) 行业洞察与解决方案设计

• 持续关注金融行业发展趋势及消费者行为变化
• 深度理解以下领域研究需求与研究团队共同设计定制化解决方案并推动项目落地

1. 品牌健康度研究Brand Health Tracking
2. 用户与态度研究U&A
3. 客户体验研究CX
4. NPS项目 客户旅程研究Customer Journey
5. 客户细分研究Segmentation
6. 产品及服务创新研究
7. 市场机会评估
8. 品牌传播效果评估

(4) 内部协同与团队合作

• 与研究分析客户成功及运营团队紧密合作保障项目高质量交付
• 协助推动金融行业知识沉淀与实践分享
• 在行业活动及客户活动中代表公司进行分享与交流提升品牌影响力

Qualifications :

• 本科及以上学历
• 10年以上市场研究消费者洞察咨询或解决方案销售相关经验
• 具备业务拓展及客户管理经验
• 具备优秀的沟通影响力及高层客户关系管理能力
• 具有较强的商业敏感度和咨询式销售能力
• 服务过金融行业客户的市场研究公司或咨询公司背景

Additional Information :

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process including résumé screening candidate assessments interview scheduling job matching communication support and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQs principles of fairness transparency human oversight and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions require accommodations or wish to request human review were permitted by law please contact your local HR representative. For more information please visit NIQs AI Safety Policies and Guiding Principles: NIQ

NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through state-of-the-art platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.

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Our commitment to Diversity Equity and Inclusion

At NIQ we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence.  All employment decisions at NIQ are made without regard to race color religion sex (including pregnancy sexual orientation or gender identity) national origin age disability genetic information marital status veteran status or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion please visit the  Work :

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Employment Type :

Full-time