China Community Lead
Job Summary
About the Role
Were looking for a creative and community-driven Community Lead to shape and grow Canvas community ecosystem in this role youll develop and execute Canvas community strategy across students creators educators and other key user groups building vibrant communities that inspire creativity and engagement.
Youll lead both online community programs and offline initiatives including Campus Ambassador and Creator programs while partnering across teams to strengthen Canvas brand presence deepen user engagement and help more people discover and love Canva.
What Youll Do
Community Strategy & Ecosystem Development
- Develop and execute Canva Chinas community strategy and annual community roadmap.
- Build grow and manage communities across campus creator and education audiences driving sustainable growth and engagement.
- Design launch and continuously optimize community programs including the Campus Ambassador Program National College Advertising Art Competition (大广赛) and Creator initiatives.
Community Operations & Content
- Create and manage the community content and events calendar delivering engaging online sessions workshops campaigns and community activities.
- Manage community communication channels foster meaningful engagement gather user feedback and identify opportunities to improve the product and community experience.
Events & Program Management
- Plan and execute both online and offline community and brand events including the National College Advertising Art Competition (大广赛) campus workshops roadshows creator meetups and other engagement initiatives.
- Own end-to-end event management including planning budgeting vendor management onsite execution and post-event analysis.
Cross-functional Collaboration & Community Growth
- Partner closely with Marketing Product and other cross-functional teams to drive community growth and amplify Canvas brand.
- Establish community performance metrics and leverage data to measure growth engagement and event effectiveness continuously optimizing community strategies based on insights.
Qualifications :
What Were Looking For
- 5 years of experience in community management brand marketing user growth event marketing or a related field.
- Proven experience building and scaling engaged communities ideally within campus education creator or internet platform ecosystems.
- Strong experience planning and delivering large-scale online and offline events and managing complex projects from end to end.
- Deep understanding of Chinas social media landscape and community platforms with the ability to grow engagement through compelling content and community initiatives.
- Excellent project management stakeholder management and cross-functional collaboration skills with the ability to drive complex initiatives effectively.
- Strong analytical skills with experience using data to optimize community growth engagement and program performance.
Nice to Have
- Familiarity with AI tools and products with the ability to leverage AI to enhance content creation community operations and event execution while exploring AI-driven approaches to community growth.
- Strong English communication skills with the ability to collaborate effectively with global teams.
- Experience managing campus partnerships Campus Ambassador programs or Creator programs.
- A genuine passion for creativity education and community building with strong alignment to Canvas mission and values.
其他信息 :
The A-Player Standard
Were setting a high barbecause International is becoming Canvas biggest growth driver and we need exceptional people driving it.
What A-Player means in this role:
- Strategic thinker: You define what should be done and why (not just execute)
- Relationship builder: You make collaboration easy and productive
- Problem solver: Youre resourceful and resilient when challenges arise
- Data-driven: You use insights to drive decisions and demonstrate impact
- Ownership mindset: You act like its your business not just your job
- Growth-oriented: Youre constantly learning adapting and improving
Remote Work :
No
Employment Type :
Full-time
About Company
We're a global online visual communications platform on a mission to empower the world to design. Featuring a simple drag-and-drop user interface and a vast range of templates ranging from presentations, documents, websites, social media graphics, posters, apparel to videos, plus a hu ... View more