Cejemly Marketing Lead

Job Summary:

Accountable for the products brand management product development marketing communications including promotions pricing market research and customer service; Use customer insights to prioritize/direct content creation to achieve financial targets. Position requires outstanding communications and leadership skills with proven success in traditional and innovative campaigns across the broad spectrum of marketing channels.

Responsibilities:

- Oversee and direct the efforts of the marketing team which promote products and work with sales team where our products are sitting in to deliver the results;

- Develops strategic marketing initiatives for the high value products for which there often is no mechanism for reimbursement;

- Responds to the specific needs of the field force for onco products ensuring the sale force deliver the results;

- Optimize product portfolios and increase revenue generation

- Implement and manage marketing budget;

- Leverage data and analytics to drive insights;

- Modify or redirect business intelligence strategy;

- Develop segmentation competitive analysis/market intelligence prospecting lead generation product and market development pricing promotions communications and budgets sales force effectiveness strategic planning services units and revenue retention and growth

- Ensure compliance with all applicable internal and external standards;

Education and Experience:

• University graduate with qualification in Strategy Finance Marketing Commercial or similar fields MBA preferred;

• Demonstrated ability to lead motivate and provide professional development;

• 8 years experience in Marketing Strategy Business Planning Commercial and/or Finance related roles with particular emphasis on marketing and strategy;

• Demonstrated ability to work effectively across cultures and the agility to deliver results quickly in new and unfamiliar situations;

• Proven track record of building and executing marketing and commercial plans for growth and mature brands;

• Deep experience in global and/or China pharmaceutical industry;

Technical Skills Requirements:

• Marketing expertise - well-rounded marketing experience in positions of increasing responsibility with a focus on marketing expansion and identifying emerging market trends;

• Thorough knowledge of marketing principles brand product and service management sales and business development; along with a demonstrated track record of success and performance;

• Strategic Agility Broad knowledge & learning agility to develop clear perspectives on the business opportunities and challenges; Articulately paint credible pictures and visions of possibilities and likelihood; Ability to create competitive strategies and breakthrough plans;

• Analytical Skill Excellent ability to review and use data to develop insights and support decisions;

• Innovative Think out of box with ability to turn new ideas into tangible solutions; effectively challenge the status quo and bring different perspectives to the local China team;

• Dealing with Ambiguity Effectively cope with changes; Make decision and act without complete information; Comfortable with risk and uncertainty;

• Communication Excellent presentation and influencing skill and ability to interact with high level senior executives internally and externally;

Expect candidates to demonstrate these commercial /management competencies

Market Customer and Competitor Insight and Focus

Experienced in highly competitive markets

Strategies & operational business / Marketing Planning (in- and above-market)

Marketing Innovation

Data analysis interpretation and communications

Performance and Program Metrics (strong track record of high performance)