Associate Director, Research and Insights

We are Assembly and were not like the rest. Were the modern alternative agency bringing together industry-leading data talent and tech toFind the Change That Fuels Growthfor the best brands on the planet including Lenovo Lane Crawford Marina Bay Sands and more. Our diverse global community of over 1600 passionate experts combines global thinking with unmatched local expertise in more than 20 markets worldwide enabling brands to engage and move consumers anywhere. We use STAGE Assemblys proprietary privacy-centric data solutions platform to surface powerful insights that transform into actionable brand opportunities. Were at the cutting edge of new media technology and platforms embedded in the lives of todays consumers and were tapped into how culture and communities needs change. We do this while staying steadfast in our commitment toLeave the World Better Than We Found Itthrough measurable social and environmental impact work.

Assembly was named The Drums APAC Media Agency of the Year in 2021

WHO WERE LOOKING FOR

Were seeking someone passionate about data obsessed with media trends and eager to make a strategic impact for our clients and our organization. Youre a highly analytical and data-driven leader who can shape and elevate Assemblys research capabilities across the Asia-Pacific region. This pivotal role will be the driving force behind our understanding of media landscapes macro media trends and consumer behavior directly informing strategic decisions and client recommendations.

WHAT YOULL BE DOING ON ANY GIVEN DAY

• Mastering Media Landscapes: Conducting deep dives into media consumption habits platform performance and emerging trends across diverse APAC markets.

• Macro Trend Maven: Synthesizing vast amounts of data to identify and articulate overarching trends that impact media strategies consumer engagement and brand positioning.

• Social Listening Guru: Managing and interpreting real-time social data to understand consumer sentiment conversations and emerging trends.

• Research Powerhouse: Overseeing a comprehensive research program encompassing proprietary surveys focus groups social listening and competitive analysis.

• Data Wizard: Leveraging advanced analytics tools (Excel macros SQL Google Analytics) to extract meaningful insights and uncover hidden patterns.

• Knowledge Curator: Managing a robust library of third-party research reports ensuring access to cutting-edge insights for the agency and clients.

• Investment Strategist: Conducting cost-benefit analyses for potential research tools and platforms maximizing value and impact.

• Thought Leadership: Make trend/reporting recommendations to internal teams and play a pivotal role in shaping strategic thought-leadership programs that elevate the agency status.

Your Impact:

• Strategic Support: Your insights will directly guide the agencys strategy team and media recommendations ensuring theyre rooted in data-backed understanding of the ever-evolving media landscape.

• Competitive Advantage: Youll equip Assembly with a unique understanding of macro trends and consumer behavior positioning us as thought leaders in the industry.

• Client Value: Your research will empower clients with actionable insights and a clear roadmap for navigating the complex media landscape in APAC.

• Data-Driven Culture: Youll foster a culture of data-driven decision-making elevating the agencys capabilities and outcomes.

• Innovation Catalyst: Youll identify and champion new research methodologies tools and platforms to stay ahead of the curve.

DOES THIS SOUND LIKE YOU

Must Haves:

• Analytical Acumen: Preference to quantitative degree holders (statistics mathematics computer science etc.) or equivalent.

• Research Methodologist: Demonstrated ability to design and execute full-scale surveys and focus groups including analysis and reporting.

• Social Listening Ace: Extensive experience managing and analyzing data from social listening platforms (e.g. Quid Netbase Brandwatch Meltwater).

• Trend-spotter: Proven track record of identifying and interpreting macro trends in media consumer behavior and technology.

• Communication Champion: Excellent written and verbal communication skills with the ability to present complex findings in a clear and compelling manner.

• Technical Expertise: Mastery of Excel macros SQL Google Analytics and other data analysis tools.

• Leadership Presence: Experience leading and mentoring research teams fostering collaboration and driving results from outsourced and remote teams.

Good to Haves:

• Media Agency Experience: Understanding of media planning buying and measurement processes.

• APAC Market Knowledge: Familiarity with the unique media landscape and consumer behaviors across APAC markets.

• Multilingual: Proficiency in multiple languages relevant to the APAC region.

• Creative Problem-Solving: Ability to approach research challenges with innovative thinking and a solutions-oriented mindset.

WHY ASSEMBLY

• Were part of Stagwell (NASDAQ: STGW) the challenger network built to transform marketing. Were nimble smart and digital-first and were quickly growing to take on the biggest legacy holdcos.
• We care about your growth we offer competitive salaries annual compensation reviews and keep detailed personal development plans to ensure youre hitting your personal and company goals.
• We recognize and celebrate your the time! Whether its through company meetups employee recognition programs or just a regular day we make sure our peoples achievements are known and appreciated!
• Were truly a people-first organization. Thats why we operate in hybrid model with flexibility Work from Anywhere Scheme allows you to be in control of your work-life balance.
• We believe in making impactful change in society we encourage you to take Impact Leave time off from work to engage in volunteer activities with a charity that you support.