Specialist, CRM
Job Summary
- Develop deploy and manage automated marketing campaigns in Salesforce Marketing Cloud (email SMS in-app) in accordance with CRM best practices and legal requirements (e.g. consent).
- Manage and monitor the campaign schedule to ensure a seamless consistent and balanced customer experience.
- Contribute to the continuous optimization of CRM strategies based on observed performance metrics (open rates click-through rates conversions engagement).
- Create execute and maintain SMS campaigns to effectively reach targeted audiences following best practices.
- Conduct A/B tests (content targeting timing) analyze the results and propose concrete improvements to maximize performance.
- Collaborate on the production of reports and dashboards to track key KPIs and support decision-making.
Qualifications :
Education and Experience
- Bachelors degree in marketing e-commerce information technology or a related field.
- 1 to 2 years of experience in a similar role in CRM digital marketing or relationship marketing (including relevant internships).
Technical Skills
- Proficiency in basic SQL for data extraction and manipulation.
- Experience with a CRM tool (Marketing Cloud HubSpot Klaviyo etc.).
- Understanding of marketing concepts related to customer journey automation.
- Strong interest in building multichannel campaigns.
Analytical and Cross-Functional Skills
- Excellent analytical and performance measurement skills (reporting tracking KPIs).
- Diligence attention to detail and strong organizational skills.
- Curiosity a willingness to learn and a solutions-oriented mindset.
- Comfortable working in a collaborative and fast-paced environment.
Languages
- Advanced French and English (spoken and written) frequent interactions with partners and teams outside of Quebec.
Additional Information :
EQUAL OPPORTUNITY EMPLOYER
At VOSKER we value the uniqueness of every individual and celebrate the diversity that helps us redefine whats possible. We foster collaboration in a healthy inclusive work environment where all voices are heard.
If you have specific needs to make the recruitment process more accessible dont hesitate to reach out.
Now its your turn tell us about yourself and apply today!
Remote Work :
No
Employment Type :
Full-time
About Company
VOSKER, North American leader in remote area surveillance. Every day, we pride ourselves on helping our customers keep an eye on what really matters to them, by developing solar-powered and cellular-connected cameras on our proprietary platform. In a few words at VOSKER; We are ... View more