Senior Manager, Performance Marketing North America

At Motorola Solutions we believe that everything starts with our people. Were a global close-knit community united by the relentless pursuit to help keep people safer everywhere. We build and connect technologies to help protect people property and places. Our solutions foster the collaboration thats critical for safer communities safer schools safer hospitals safer businesses and ultimately safer nations. Connect with a career that matters and help us build a safer future.

Aperçu de lentreprise

Chez Motorola Solutions nous pensons que tout commence par nos employés. Nous sommes une communauté mondiale soudée unie par la volonté incessante de contribuer à la sécurité des personnes partout dans le monde. Nous concevons et connectons des technologies qui contribuent à protéger les personnes les biens et les infrastructures. Nos solutions favorisent la collaboration essentielle pour améliorer la sécurité des populations des écoles des hôpitaux des entreprises et finalement des nations. Connectez-vous à une carrière qui compte et aidez-nous à bâtir un avenir plus sûr.

Department Description
At Motorola Solutions we believe that everything starts with safety. Its the constant that empowers people to confidently move forward. As a global leader in public safety and enterprise security we create and connect the technologies that help keep people safe where they live learn work and play. Our integrated technology ecosystem unifies critical communications video security and access control and command center software enabling collaboration in powerful ways.
Join us in our mission to usher in a new era in public safety and security. Bring your passion potential and talents to a career that truly matters.


We are seeking a Senior Manager to lead Performance Marketing across North America unifying paid media ABM and digital demand generation into a single scalable engine focused on pipeline growth. This role sits at the intersection of strategy execution and revenue impact working closely with Sales Field Marketing and global teams to drive measurable business outcomes. This role involves managing and guiding a team of specialists and cross-functional collaborators to deliver high-impact multi-channel campaigns enhancing brand presence driving conversions and maximizing ROI. The manager will partner with a collaborative team of marketers sales leaders and other stakeholders to ensure the successful execution of marketing strategies.

Key Responsibilities

• Define and lead the North America performance marketing strategy across:

  • Paid Search (Google Ads Microsoft Ads)

  • Paid Social (LinkedIn Meta)

  • Demand Generation (YouTube Display Programmatic)

• Translate global and regional GTM priorities into scalable measurable campaign plans

• Manage and optimize multi-million-dollar media budgets

• Own performance metrics tied to business outcomes:

  • Pipeline generation

  • Cost per opportunity

  • Conversion rates across funnel stages

• Shift focus from lead volume to qualified pipeline and revenue contribution

• Partner with Sales and SDR teams to improve lead quality follow-up and conversion

• Lead the development and execution of account-based marketing (ABM) programs

• Align account selection messaging and activation with Sales and Field Marketing

• Leverage intent data (e.g. ZoomInfo) CRM audiences and first-party data for targeting and personalization

• Lead and develop a team of performance marketers across North America

• Unify paid media execution and regional campaign strategy into a single operating model

• Establish scalable processes for campaign intake prioritization and execution

• Oversee end-to-end campaign lifecycle planning launch optimization and reporting

• Ensure best practices across audience targeting creative and messaging landing page performance

• Drive continuous testing across channels (PMax Demand Gen AI-driven formats)

• Ensure robust tracking and attribution across platforms (Google Ads GA4 HubSpot Salesforce)

• Translate performance data into actionable insights and strategic recommendations

• Partner closely with field Marketing (regional alignment) sales & SDR teams (pipeline and follow-up) SEO & web teams (conversion optimization) and product Marketing (messaging and positioning)

• Act as the central connector between digital marketing and revenue team

Qualifications:

• 6 years of experience in performance marketing digital demand generation or growth marketing

• Strong expertise in paid media (Google Ads LinkedIn Meta)

• Experience managing multi-channel campaigns and significant media budgets

• Proven ability to drive pipeline and revenue impact not just leads

• Experience with ABM strategies and intent-based marketing

• Familiarity with marketing and CRM platforms (HubSpot Salesforce GA4)

• Experience working in B2B or enterprise environments

• Strong leadership and stakeholder management skills

Note: Candidate can reside anywhere in Canada

Target Base Salary Range: $105000 - $125000 CAD

Consistent with Motorola Solutions values and applicable law we provide the following information to promote pay transparency and equity. Pay within this range varies and depends on job-related knowledge skills and experience. The actual offer will be based on the individual candidate.

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• 6 years of experience in performance marketing digital demand generation or growth marketing

10-25%NoneExperiencedNo

EEO Statement

Motorola Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion or belief sex sexual orientation gender identity national origin disability veteran status or any other legally-protected characteristic.

We are proud of our people-first and community-focused culture empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world. If youd like to join our team but feel that you dont quite meet all of the preferred skills wed still love to hear why you think youd be a great addition to our team.

Were committed to providing an inclusive and accessible recruiting experience for candidates with disabilities or other physical or mental health conditions. To request an accommodation please complete thisReasonable Accommodations Formso we can assist you.

Motorola Solutions adopte favorise et promeut les principes de diversité déquité et dinclusion. Nous encourageons et accueillons les candidatures de toutes les personnes qualifiées quelles que soient leur race origines ethnique religion ou croyance orientation sexuelle identité et expression sexuelle statut danciens combattants ou tout autre statut protégé par la Loi.

Nous sommes fiers de notre culture axée sur les personnes et les communautés encourageant ainsi chaque Motorolan dêtre la version la plus authentique de lui-même dans ses responsabilités afin de tenir la promesse dun monde plus sécuritaire.

Si vous souhaitez vous joindre à notre communauté mais croyez que vous ne possédez pas toutes les exigences requises pour le poste convoité nous aimerions tout de même connaître les raisons pour lesquelles vous pensez être un excellent candidat pour notre équipe.

Nous offrons également des mesures dadaptation pendant toutes les étapes du processus dembauche afin de favoriser linclusion des personnes vivant avec un handicap physique et/ou mental. Pour demander un aménagement veuillez remplir ce formulaire daménagement raisonnable afin que nous puissions vous aider.