Product Marketing Manager

Ready to shape how businesses create more relevant digital experiences on their websites Our Website line of business helps organizations use Coveo to deliver more relevant search content and personalized experiences to their website visitors. As Product Marketing Manager youll help bring that value to market through compelling positioning messaging and programs.

Working closely with Demand Generation Product Management Sales and Customer Success youll turn customer and market insights into impactful content campaigns enablement and go-to-market initiatives that support new offerings drive adoption and fuel growth.

• Partner with senior product marketing managers to develop and execute messaging content and product marketing programs that communicate the value of Coveo for Website across buyer personas and stages of the customer lifecycle.
• Create internal and market-facing assets including web pages presentations pitch decks solution briefs customer guides videos and thought leadership that bring our solution positioning to life.
• Partner closely with Demand Generation to support integrated marketing programs that drive awareness pipeline and customer adoption through targeted messaging and campaign content.
• Work with Product Management to execute go-to-market activities for new offerings launches and feature releases including messaging collateral communications and cross-functional coordination.
• Collaborate with Customer Success Account Management Sales and Business Development to develop customer stories advocacy content messaging enablement materials competitive insights and sales tools that demonstrate business outcomes and communicate the value of our solution.
• Conduct customer market and competitive research and gather feedback on product marketing initiatives to surface insights and continuously improve messaging content enablement and go-to-market programs.

• 3 years of marketing experience including experience in product marketing business-to-business marketing or a closely related role within a technology company.
• Experience supporting go-to-market initiatives in partnership with Product Management Sales and Marketing including launches campaigns content creation and sales enablement.
• Ability to translate complex or technical concepts into clear compelling customer-focused messaging and content for both business and technical audiences with strong written verbal and presentation skills.
• Excellent collaboration and project management skills with the ability to coordinate multiple initiatives and stakeholders gather customer and market insights and take projects from concept through delivery.

• Experience in enterprise software or technology particularly artificial intelligence (AI)-driven platforms.
• Experience supporting product launches and integrated go-to-market programs.
• Experience creating sales enablement customer stories competitive content or demand generation assets.
• Curiosity about customers markets and technology and an eagerness to develop deeper product marketing expertise.

Do you think you can bring this role to life Send us your application we want to hear from you!

Join the Coveolife!

We encourage all qualified candidates to apply regardless of for example age gender disability gaps in CV national or ethnic background.

This job description was written by humans assisted by AI. We may leverage technology in our hiring process to help us see the person behind the resume.

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