Product Application SpecialistBusiness Development

Who we are

We are strong nimble and growing! EB Horsman & Son is proud to be a fifth generation family owned successful Western Canadian electrical distributor with 20 locations throughout BC Alberta and Saskatchewan consistently recognized as one of Canadas Best-Managed companies. We take pride in living our core values and carrying out our mission statement of helping our communities thrive since the 1900s. At E.B. Horsman & Son were committed to a workplace where everyone belongs. If youre qualified wed like to hear from you.

What we offer

• Birthday off
• Health dental and employee assistance program benefits
• Annual profit-sharing
• Employee share ownership program (ESOP)
• RRSP matching after 1 year of employment
• Access to EBH University for personal & professional growth

Onsite work location

Located at 7223 68 Ave NW Edmonton AB this full-time position has a Monday-to-Friday schedule 40 hours per week.

Why this role matters

The Product Application Specialist/Business Development role is split between technical support and business development serving as a trusted technical resource while supporting customer growth and sales initiatives. The role serves as the dedicated technical expert supporting customers Account Managers Business Developers Technical Inside Sales and branch teams across Alberta and Saskatchewan. This role is responsible for providing application expertise troubleshooting commissioning support technical training and customer solutions that help expand our Automation &Controls business while delivering an exceptional customer experience. The role also supports business development initiatives by identifying new customer opportunities expanding market presence and contributing to sales growth across the region.

What to expect in the role

Technical Support & Application Expertise

• Serve as the primary technical resource for Alberta and Saskatchewan.
• Provide application support troubleshooting product selection guidance and commissioning assistance.
• Research and develop solutions that address customer application requirements.
• Support product setup configuration testing and validation activities.
• Conduct bench testing troubleshooting and RMA support as required.
• Stay current on automation controls instrumentation and process measurement technologies.

Customer & Project Support

• Build and maintain positive relationships with customers through exceptional service and technical expertise.
• Support customers throughout the project lifecycle including specification implementation commissioning and post-project follow-up.
• Participate in customer meetings virtually and onsite.
• Work directly with customers to gather information required for technical proposals and solutions.
• Travel throughout Alberta and Saskatchewan to provide onsite technical support when required.

Business Development

• Proactively identify and engage potential new customers to grow Automation & Controls sales opportunities across Alberta and Saskatchewan.
• Partner with Account Managers and Business Developers to develop and execute account growth strategies.
• Identify opportunities to expand market share within existing and prospective customer accounts.
• Conduct customer visits to uncover application challenges project opportunities and emerging business needs.
• Promote E.B. Horsmans Automation & Controls solutions through networking customer outreach supplier engagement and industry events.
• Support the development of sales pipelines by generating and qualifying leads for the sales team.

Sales & Quotation Support

• Partner with Account Managers and Business Developers on customer visits to provide technical expertise and application support.
• Assist with technical quotations validating product specifications and confirming part numbers.
• Support Technical Inside Sales with product inquiries pricing requests and customer opportunities.
• Develop solutions that expand product adoption within existing customer accounts.
• Identify and forward sales opportunities and leads to Account Managers and Business Developers.

Training & Knowledge Sharing

• Deliver technical presentations Lunch & Learn sessions and customer training events.
• Lead Automation Labs and technical demonstrations.
• Provide internal technical training and product knowledge support.
• Partner with suppliers and manufacturer representatives to deliver customer education and training initiatives.

Quality & Internal Collaboration

• Work closely with Business Development Technical Inside Sales and branch teams to deliver customer solutions.
• Support quality initiatives by identifying documenting and helping resolve product or application concerns.
• Contribute to continuous improvement efforts by sharing technical knowledge and best practices across the organization.

Ideal Candidate Profile

• 5 years of experience in industrial automation instrumentation process control electrical distribution or related industry.
• Strong knowledge of industrial automation instrumentation process measurement control products and related technologies.
• Technical diploma apprenticeship certification or post-secondary education in Automation Instrumentation Electrical Engineering Technology or a related field is an asset.
• Sales experience supporting technical quotations and industrial projects is considered a strong asset.
• Experience providing technical support field service commissioning troubleshooting and customer-focused solutions.
• Experience supporting industrial customers contractors engineering firms and key accounts.
• Experience in business development within a technical or industrial environment is considered an asset
• Strong computer skills with proficiency in ERP CRM Microsoft 365 and the ability to learn new software platforms.
• Strong presentation communication and relationship-building skills.
• Valid drivers license and ability to travel throughout Alberta and Saskatchewan.

Our Core Values: Celebrating the Past Empowering the Future

Teamwork Integrity Continuous Improvement Resilience Empowered

Compensation is determined by the candidates experience education qualifications role complexity internal equity and other relevant factors.

We thank all applicants for their interest. Only those living in Canada with permanent work authorization will be considered. Please note that only candidates selected for an interview will be contacted.